If you've fallen for the vibrant, playful prints and bohemian spirit of Roller Rabbit, you're in good company. Known for its breezy resort wear and cheerful patterns, the brand has mastered a style that combines laid-back luxury and pure fun.
For those who love Roller Rabbit's eclectic charm and cheerful aesthetic, the good news is there's a whole world of like-minded brands waiting to be discovered. Here are 20 similar brands that deliver that same playful and chic vibe.
1. Farm Rio
Straight from Brazil, Farm Rio is a celebration of color, tropical prints, and joyful energy. The brand is famous for its vibrant patterned dresses, bold tops, and eye-catching swimwear that feel like a vacation in wearable form. Think exotic florals, toucans, and sunshine-drenched hues.
With prices for dresses generally falling between $150 and $250, Farm Rio is a close companion to Roller Rabbit in spirit but often brings a more contemporary, fashion-forward cut to its silhouettes. If you love Roller Rabbit’s commitment to bold patterns but want something with a slick city spin, Farm Rio is your destination.
Shop now at farmrio.com
2. Spell & The Gypsy Collective
Hailing from Byron Bay, Australia, Spell channels a dreamy, free-spirited bohemian aesthetic. They're known for flowing maxi dresses, intricate embroidery, and vintage-inspired floral and paisley prints. Their collections feel both wild and romantic, made for creatives, travelers, and lovers of unique, artisanal pieces.
Priced a bit higher, with dresses typically from $150 to $350, Spell offers a more layered, storytelling approach to boho style compared to Roller Rabbit’s brighter, more graphic vibe. It's the perfect brand if you want to lean fully into a whimsical, festival-ready look.
Shop now at spell.co
3. Anthropologie
Anthropologie is a treasure trove of eclectic, artistic fashion that perfectly aligns with a playful, boho-luxe sensibility. From their own in-house brands like Pilcro & Co. to a curated edit of other designers, you'll find everything from colorful printed tunics and breezy floral dresses to unique accessories.
Price points vary widely from $50 accessories to $300+ dresses, making it a great one-stop shop. Like Roller Rabbit, Anthropologie champions whimsical prints and relaxed silhouettes, but offers a much broader selection that touches on everything from modern minimalism to full-blown bohemian romance.
Shop now at anthropologie.com
4. LoveShackFancy
LoveShackFancy is the ultra-feminine, romantic version of playful prints. The brand specializes in whisper-light dresses, skirts, and blouses adorned with delicate florals, intricate lace, and endless ruffles. Their color palette is more vintage-inspired pastels than Roller Rabbit's bright primaries.
It's a definite splurge, with dresses starting around $300 and going up significantly. While both brands share a love for pattern and feminine details, LoveShackFancy dials up the romance to ten, creating pieces that feel like modern-day heirlooms for the super girly at heart.
Shop now at loveshackfancy.com
5. Zara
When you're looking for a quick and affordable fix for playful prints, Zara is a surprisingly good bet. While known for its trend-driven basics, Zara's TRF line and special collections are often filled with bold florals, graphic motifs, and vibrant colors on dresses, blouses, and matching sets.
With most playful pieces well under $100, Zara offers an accessible way to test drive the vibrant styles you love from Roller Rabbit without a major investment. The key is to look for their limited-edition drops, which often feature the most interesting and artistic patterns.
Shop now at zara.com
6. Mara Hoffman
Mara Hoffman is for the art-lover who values sustainability as much as style. The brand is revered for its unique, artist-commissioned prints, sculptural silhouettes, and commitment to eco-conscious fabrics. Their resort wear, swimwear, and ready-to-wear collections are bold, sophisticated, and always make a statement.
With a higher price point (dresses range from $200 to $500+), this is an investment in conscious fashion. Mara Hoffman shares Roller Rabbit's love for vibrant color but translates it into a more refined, architectural aesthetic focused on sustainability.
Shop now at marahoffman.com
7. Ulla Johnson
Ulla Johnson represents the pinnacle of bohemian luxury. Her designs mix global influences with a distinctly romantic, artisanal feel, featuring custom prints, intricate embroidery, and hand-finished details. It's where urban sophistication meets a free-spirited wanderlust.
As a designer brand, expect high-end prices from $400 to over $1,000. For fans of Roller Rabbit who are looking for a true "forever piece," Ulla Johnson offers an elevated, impossibly chic take on playful prints and feminine silhouettes.
Shop now at ullajohnson.com
8. Free People
A leading name in bohemian style, Free People is a natural go-to for anyone who loves Roller Rabbit. They offer an endless array of flowing floral dresses, relaxed tunics, and eclectic separates that embody a laid-back, adventurous spirit. Their strength lies in their variety, from casual printed tops to elaborate occasion dresses.
Priced similarly, with most pieces between $50 and $200, Free People is the slightly edgier, more rock-and-roll cousin to Roller Rabbit’s cheerful, resort-focused feel. It's perfect for layering and creating a deeply personal, creative style.
Shop now at freepeople.com
9. Johnny Was
If you're drawn to the artisanal aspect of playful prints, Johnny Was is for you. This brand is celebrated for its incredibly detailed embroidery, rich textures, and worldly patterns inspired by global travels. Their lineup features luxurious silk tunics, velvet kimonos, and flowing dresses that feel truly special.
Johnny Was is more expensive, with pieces often ranging from $150 to $400. It's what you wear when you want the playful color of Roller Rabbit combined with the craftsmanship of a treasured handmade good. The focus here is less on cute graphic prints and more on intricate, luxe stitchwork.
Shop now at johnnywas.com
10. Sézane
The cult-favorite French brand Sézane strikes a perfect balance between timeless Parisian chic and playful femininity. While known for classic knits and perfectly cut basics, their collections are consistently dotted with charming floral blouses, pretty printed dresses, and unique, conversational prints.
Priced in a similar mid-range tier, Sézane offers a more understated and refined take on patterns compared to Roller Rabbit's all-out vibrancy. It's the ideal choice when you want a playful print that feels effortlessly polished and versatile enough for work or the weekend.
Shop now at sezane.com
11. Staud
Staud injects a healthy dose of fun and novelty into contemporary fashion. Known for its cool It-bags and bold, architectural clothing, the brand isn't afraid of color or unconventional prints. You'll find everything from color-blocked dresses to tops with playful, graphic motifs.
Staud pieces typically range from $150 to $400. It shares Roller Rabbit’s joyful spirit but translates it in a way that feels more modern and trend-aware. If your style is less boho and more statement-chic, Staud delivers the perfect dose of playful energy.
Shop now at staud.clothing
12. Christy Dawn
With a focus on sustainability and timeless, vintage-inspired design, Christy Dawn creates beautiful dresses and separates made from deadstock fabric. Their collections feature a romantic array of floral and ditsy prints on classic silhouettes like prairie dresses and flowing blouses.
Expect to pay between $200 and $350 for their signature dresses. Christy Dawn shares Roller Rabbit's appreciation for easy, comfortable pieces but with a cottagecore aesthetic and a strong "farm-to-closet" ethos that appeals to conscious consumers.
Shop now at christydawn.com
13. Reformation
Reformation has perfected the cool-girl slip dress and flirty separates, almost always available in an array of trendy, playful prints. They blend feminine silhouettes with a bit of LA edge, all while championing sustainable manufacturing practices. It's where you go for the perfect wedding guest dress or a cute top for a night out.
Priced similarly to Roller Rabbit, Reformation offers a more streamlined and modern alternative. While you'll find plenty of florals and fun prints, the overall vibe is sexier and more city-focused than Roller Rabbit's beachy feel.
Shop now at thereformation.com
14. La DoubleJ
La DoubleJ is maximalism at its most magnificent. The Italian brand is legendary for its vintage-sourced prints, which are splashed across everything from swing dresses and palazzo pants to gorgeous homewares. The look is unapologetically bold, fun, and steeped in Milanese luxury.
This is a luxury brand with prices starting around $400. Think of La DoubleJ as the high-fashion, ultra-glamorous evolution of Roller Rabbit's playful pattern-mixing. It's for making an unforgettable entrance.
Shop now at ladoublej.com
15. The Great
Founded by the brilliant minds behind Current/Elliott denim, The Great is celebrated for its comfortable, relaxed, and slightly nostalgic take on everyday wear. Interspersed with their perfectly soft tees and denim are playful printed dresses, cozy floral sweatshirts, and subtly bohemian blouses.
Prices range from around $100 to $400. The Great shares Roller Rabbit's love for comfort and ease but grounds its playful prints in a more classic Americana and thoughtfully crafted basics. It's effortlessly cool girl style at its best.
Shop now at thisisthegreat.com
16. Johanna Ortiz
Hailing from Colombia, Johanna Ortiz is synonymous with voluminous silhouettes, ruffles, and stunning tropical prints. Her designs are a masterclass in festive dressing, known for their glamorous yet easygoing energy that's perfect for a high-end destination wedding or luxury vacation.
As another aspirational, high-end designer, her pieces often exceed $700. If you adore the resort DNA of Roller Rabbit and want to invest in a piece of fashion art that exudes drama and Latin flair, Johanna Ortiz is the ultimate goal.
Shop now at johannaortiz.com
17. Alohas
While primarily a shoe and accessories brand, Spanish label Alohas captures the playful, colorful spirit perfectly. They are famous for their on-demand production model and trend-forward footwear, often in vibrant hues or adorned with fun motifs. Their bags and small ready-to-wear drops also follow suit with a chic, youthful energy.
It's a great place to find that perfect statement shoe or bag (generally $150-$300) to complement the playful dresses you love hanging in your closet. Think of them as the perfect accessory partner to a Roller Rabbit wardrobe.
Shop now at alohas.io
18. Veronica Beard
Veronica Beard offers a sophisticated wardrobe for the modern woman who does it all, but they always include a hefty dose of fun. Alongside their signature Dickey jackets and sharp tailoring, their collections feature gorgeous silk blouses, flattering dresses, and chic skirts in vibrant florals, paisley, and abstract prints.
This is a more premium brand, with tops and dresses in the $250-$700 range. It's the perfect option for Roller Rabbit fans who need to translate that love of playful prints into a more polished, professional, or event-ready setting.
Shop now at veronicabeard.com
19. Lilly Pulitzer
Lilly Pulitzer is the original queen of exuberant, prep-infused prints. Born in Palm Beach, the brand is famous for its vibrant color palettes, whimsical hand-painted florals, and coastal-inspired motifs. They offer everything from their classic shift dresses and tunics to stylish activewear and swimwear.
With prices for dresses typically between $100 and $300, it's a direct competitor to Roller Rabbit. Lilly delivers a similar cheerful, vacation-ready vibe, but with a more structured, American classic fit, making it the perfect preppy alternative.
Shop now at lillypulitzer.com
20. MISA Los Angeles
Capturing a carefree and romantic spirit, MISA Los Angeles excels in effortless, feminine silhouettes perfect for any occasion. The brand's dresses, blouses, and skirts are often crafted in airy fabrics and adorned with breezy ruffles, delicate floral prints, and rich paisley designs.
Positioned at a contemporary price point (dresses are usually $250-$500), MISA offers a style that echoes Roller Rabbit's bohemian jet-set feel but layers on an extra dose of modern romance and L.A. cool. It's chic, versatile, and endlessly feminine.
Shop now at misalosangeles.com
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