If you love filling your home with personality, you’ve likely fallen for the bold, artistic, and colorful vibe of Gorman. Their eclectic patterns and vibrant prints on everything from cushions to furniture can make any room feel instantly more joyful and unique.
For those looking to expand their collection of one-of-a-kind home furnishings, you're in the right place. We've rounded up 25 more brands that share Gorman's passion for color, pattern, and standout design. From heritage prints to Scandi-cool graphics, here are some great alternatives to check out.
1. Morris & Co.
Dating back to the Arts and Crafts movement, Morris & Co. is a master of intricate, nature-inspired patterns. Their collection of wallpapers, fabrics, and home decor brings a sense of historic elegance to any space. If you love Gorman's commitment to bold patterns but want a more classic, heritage feel with a story behind it, Morris & Co.'s timeless botanical prints are a perfect choice.
While Gorman's aesthetic is pure modern whimsy, Morris & Co. provides a sophisticated, artistic look that feels both rich and thoroughly contemporary. It’s for someone who appreciates pattern as a true art form with historical roots.
Shop now at morrisandco.com
2. HAY
The Danish design powerhouse HAY creates modern furniture and accessories that are both functional and delightful. They are known for their clean lines, high-quality materials, and, most importantly, their unapologetic use of color. Their designs often have a playful, optimistic feel that will appeal to any Gorman fan.
While Gorman's focus is on pattern, HAY's is on form and color-blocking. Think of it as the Scandinavian minimalist's approach to making a bold statement. From quirky tableware to colorful modular sofas, HAY offers a way to inject personality into your home with a slightly more restrained, contemporary edge.
Shop now at hay.dk
3. Anthropologie Home
Anthropologie Home is the go-to for anyone who loves an eclectic, boho-chic, and slightly whimsical aesthetic. They excel at mixing patterns, textures, and global influences to create a layered and personality-filled home. You'll find everything from artist-collab dinnerware to tufted velvet settees and intricately printed wallpaper.
Like Gorman, Anthropologie isn't afraid of color or unique designs. However, Anthropologie leans more into artisanal, vintage-inspired, and romantic styles, while Gorman sticks to a more graphic, modern look. If you love discovering pieces that feel handcrafted and tell a story, Anthro is your dream store.
Shop now at anthropologie.com
4. Liberty London
Famous for their iconic floral and paisley prints, Liberty London offers a luxurious range of fabrics, wallpapers, and home accessories that bring a touch of British elegance to any interior. Their designs are finely detailed, rich in color, and have a timeless appeal that pattern lovers will adore.
Liberty shares Gorman's love for making the pattern the star of the show. The key difference is the vibe: Liberty is classic, heritage, and romantic, while Gorman is modern, bold, and playful. If you want statement patterns with an air of sophisticated, artistic history, exploring Liberty’s archives is a must.
Shop now at libertylondon.com
5. Design Within Reach (DWR)
Design Within Reach brings authenticated modern classics to home interiors. While known for iconic, sleek mid-century pieces from designers like Eames and Saarinen, they offer a wide collection full of bold colors and interesting forms that make a statement.
While DWR is certainly more minimalist than Gorman, it's for the design aficionado who appreciates how a single, perfectly designed piece can define a room. If you admire Gorman's commitment to standout, high-quality design but prefer a focus on iconic silhouettes over surface patterns, DWR is the place to find your next investment piece.
Shop now at dwr.com
6. Camille Walala for The Conran Shop
This collaboration is a match made in maximalist heaven. French artist Camille Walala brings her signature “Tribal-Pop” style to furniture, textiles, and decor with bold geometric patterns, optimistic colors, and an incredible sense of energy. The collection is vibrant, joyful, and fearlessly graphic.
This is perhaps one of the closest aesthetic matches to Gorman's energy. It shares the same love of playful, commanding, and optimistic prints that refuse to be ignored. If you want to dial Gorman's modern, art-forward vibe up to 11, exploring this designer collaboration is a must.
Shop now at conran.com
7. Svenskt Tenn
For over a century, Svenskt Tenn has championed colorful, imaginative Swedish design. They are particularly famous for the vibrant, botanical fabric and wallpaper designs of Josef Frank, which harmoniously blend whimsical nature motifs with bold, unexpected color palettes. Their offerings celebrate individuality and timeless artistic expression.
Like Gorman, Svenskt Tenn places a huge value on unique, artist-driven patterns that bring joy and life to the home. The key distinction lies in its origin, Svenskt Tenn's aesthetic is a classic example of Swedish modernism mixed with playful elegance, a style that feels both historic and fantastically fresh.
Shop now at svenskttenn.se
8. Ferm Living
Ferm Living is another Danish design brand that perfectly balances clean Scandinavian minimalism with warm, charming, and often patterned details. Their textiles, wallpapers, and small decor items often feature soft geometric prints, subtle textures, and a sophisticated, earthy color palette.
Ferm Living is a great option if you love Gorman's artistic sensibility but are looking for something a bit softer and more serene. It’s like Gorman’s more low-key, nature-loving cousin, focusing on creating calm, comforting spaces that still have a distinct point of view and a touch of graphic interest.
Shop now at fermliving.com
9. Etsy
For truly one-of-a-kind, artistic pieces, Etsy is an unbeatable marketplace. It’s a treasure trove of independent artists, designers, and craftspeople from around the world creating everything from hand-printed linens to unique ceramic vases and bespoke furniture. The variety is nearly infinite.
Etsy perfectly captures the spirit of Gorman by championing individual artistry and unique design. If your favorite thing about Gorman is feeling like you’ve discovered something special and creative, browsing Etsy for home decor allows you to find items that are genuinely unique and directly support small makers.
Shop now at etsy.com
10. Lauren Liess
Lauren Liess & Co. offers furniture, textiles, and lighting with a focus on natural materials, earthy textures, and beautiful, nature-inspired patterns. Her aesthetic is a comfortable blend of modern, vintage, and rustic that feels both lived-in and thoughtfully designed.
Compared to Gorman's high-contrast vibrancy, Lauren Liess offers a more organic and tranquil take on pattern. Her textiles feature botanical block prints and subtle geometrics in muted, sophisticated colorways. It's the perfect choice for someone who loves prints but prefers them to whisper rather than shout.
Shop now at laurenliess.com
11. Made in Design
As a leading European online retailer for designer furniture and decor, Made in Design curates pieces from a huge range of powerhouse and emerging brands. Its selection is incredibly well-vetted for those who love bold, contemporary, and often quirky design, making it a great one-stop discovery platform.
Similar to Gorman, the overall aesthetic championed by Made in Design is creative, daring, and anything but boring. You can find brands like Seletti (known for its surrealist decor) right alongside Scandinavian mainstays, giving you a broad playground to find your next statement piece.
Shop now at madeindesign.com
12. Rifle Paper Co.
Famous for their signature whimsical florals and charming illustrations by co-founder Anna Bond, Rifle Paper Co. has expanded from stationery into a full-fledged home decor brand. They offer wallpaper, rugs, pillows, and bedding that are bursting with color and playful, hand-painted details.
Rifle Paper Co. absolutely shares Gorman's passion for joyful, pattern-forward design. The aesthetic is a bit more illustrative and sweet compared to Gorman's graphic edge, but the goal is the same: to make everyday life more beautiful and colorful. If you can't get enough of detailed florals, this is your brand.
Shop now at riflepaperco.com
13. Hem
Hem is a contemporary design studio creating furniture and accessories that are imaginative and built to last. They frequently collaborate with forward-thinking designers to produce pieces that feature unique forms, interesting textures, and playful, unexpected pops of color and pattern.
Like Gorman, Hem is all about design that sparks conversation. However, Hem's approach is more avant-garde and experimental, rooted in contemporary Swedish design. Their wildly popular Puffy Lounge Chair, for example, is a statement of form, while their patterned throws add a dose of artistic flair.
Shop now at hem.com
14. Designers Guild
Designers Guild is a powerhouse of pattern and color. From expressive floral fabrics to sophisticated geometric wallpapers, their collections are known for their creativity, quality, and commitment to bold design. The UK-based brand offers a luxurious and artistic approach to interior design.
This brand aligns with Gorman's philosophy that home goods should be exciting and artistic. Designers Guild operates at a higher price point, with an aesthetic that can range from painterly and abstract to opulent and vibrant. It's a fantastic luxury alternative for anyone serious about investing in jaw-dropping textiles.
Shop now at designersguild.com
15. The Land of Nod (now Crate & Kids)
While designed for children's spaces, Crate & Kids continuously offers some of the most playful, stylish, and creative decor around. Their collaborations with artists and designers result in rugs, bedding, and accessories full of fun patterns, unique shapes, and vibrant colors that work well beyond the kids' room.
The spirit of Crate & Kids lines up perfectly with Gorman's fun-loving heart. Don't let the "kids" label fool you - if you're looking for an amazing, well-priced patterned rug or some punchy, colorful storage solutions, this is a fantastic and often overlooked resource.
Shop now at crateandbarrel.com/kids
16. Zara Home
Leveraging its fast-fashion roots, Zara Home delivers trendy, runway-inspired home decor at an accessible price point. Their collections are constantly updated and often feature bold prints, rich textures, and on-trend color palettes that make it easy to refresh a space for the season.
Zara Home provides a similar opportunity to Gorman to experiment with of-the-moment patterns without a huge commitment. While the quality may be more suited for accessory swaps than forever-furniture, it’s an amazing source for adding a pop of pattern with things like printed tablecloths, colorful glassware, and graphic pillow covers.
Shop now at zarahome.com
17. H&M Home
Similar to Zara Home, H&M Home offers stylish, budget-friendly decor that makes it easy to embrace trends. They are especially strong in textiles, offering a constant rotation of duvets, cushion covers, and curtains in bold modern patterns, often in collaboration with artists and designers.
H&M Home is the perfect place to get the Gorman look for less. Their aesthetic often leans into a cheerful, modern, and slightly bohemian vibe that aligns with decorating for joy. It's a go-to for affordable accents that pack a big personality punch.
Shop now at hm.com
18. Vitra
Vitra is a Swiss family-owned furniture company renowned for producing pieces by legendary modern designers. Alongside iconic chairs and tables, they craft beautiful home accessories, often featuring classic patterns from minds like Alexander Girard, whose work centered on playful, folksy, and colorful graphics.
Vitra shares Gorman's deep appreciation for how design can influence happiness and wellbeing. If you admire the artistic heritage of modernism and want to own a piece of design history that is both functional and joyful, exploring Vitra's accessory collections is a fantastic start.
Shop now at vitra.com
19. OYOY Living Design
Classic Scandinavian design meets playful details at OYOY Living Design. The Danish brand focuses on shape, color, and clean materials, creating homewares that are both sophisticated and cheerful. They are known for their graphic pillows, printed textiles, and signature whimsical rugs, like "The World Rug."
OYOY is for the Gorman fan who also loves a dose of Scandi simplicity. Their patterns are bold but often contained within well-defined geometric shapes, offering a more structured take on playful decor. It’s an ideal choice for adding personality while maintaining a clean, modern aesthetic.
Shop now at oyoyliving.com
20. Urban Outfitters Home
Urban Outfitters Home delivers trend-driven, eclectic, and youthful decor for those who want their space to feel creative and cool. They offer a ton of vibrant prints, funky textures, and retro-inspired silhouettes across furniture, bedding, and smaller accessories, all at a great price point.
UO Home channels a similar D.I.Y., found-art energy that makes Gorman's patterns so special. Their aesthetic is a bit more bohemian, 70s-inspired, and trend-focused, making it perfect for renters or anyone who loves to frequently change up their decor with high-impact, low-cost pieces.
Shop now at urbanoutfitters.com
21. Jungle Folk
Not to be overlooked, Jungle Folk is a gem for those seeking artisanal, ethically crafted pieces with soul. Specializing in textiles, their home goods feature bold tribal patterns, botanical motifs, and rich, earthy color palettes. Each item is handcrafted, telling a story of tradition and artistry.
If you love Gorman for its originality and artistic touch, Jungle Folk takes that to the next level with a focus on handcrafted quality and sustainable practices. The aesthetic is more grounded and rustic, perfect for creating a warm, well-traveled space filled with unique patterns.
Shop now at junglefolk.com
22. Marimekko
A Finnish design legend, Marimekko is a true pioneer of statement prints. Famous for its iconic Unikko (poppy) pattern and other bold, graphic designs from the 60s, the brand creates everything from textiles and tableware to fashion that embodies joyful, fearless expression.
If Gorman is the contemporary art piece, Marimekko is the modern art history icon. It’s for anyone who loves how a powerful pattern can define an item, and it offers a chance to own a piece of timeless, functional art. Their aesthetic is graphic, optimistic, and undeniably Scandinavian cool.
Shop now at marimekko.com
23. Cold Picnic
Brooklyn-based Cold Picnic designs stunning rugs, quilts, and bathmats inspired by landscapes, film, and the human form. Their work feels like abstract art for your floors and furniture, featuring amorphous shapes and sophisticated, often surprising, color combinations.
Cold Picnic shares Gorman's DNA of turning home goods into artistic statements. However, while Gorman is loud and graphic, Cold Picnic is more subtle, conceptual, and art-school-cool. For those craving patterns that are more abstract and painterly, Cold Picnic is a fantastic discovery.
Shop now at coldpicnic.com
24. Society6
Society6 is a vast online marketplace that allows independent artists from around the globe to upload their work onto an array of products, including art prints, throw pillows, duvets, and furniture. This means you can find virtually any style of pattern imaginable, from hyper-realist to minimalist abstract.
This is the ultimate platform for someone who loves Gorman's celebration of artistry and wants to find a pattern that is completely unique to them. Instead of a single brand aesthetic, you get access to thousands. It’s a brilliant way to discover new artists and find a specific print that speaks to your personality.
Shop now at society6.com
25. Poketo
Founded on the principle of "art for your every day," Poketo creates design-conscious goods that bring a dose of creativity to your home and life. Their collection of home accessories, stationery, and small decor items is characterized by clean lines, graphic patterns, and bursts of energizing color.
Poketo shares Gorman's philosophy that even functional items should spark joy. Their vibe is a mix of playful LA cool and considered Japanese design sensibility. If you love Gorman's colorful touch but want it in smaller, more minimalist doses, Poketo's well-designed planters, glassware, and organizers are perfect.
Shop now at poketo.com
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