Matteo offers a sophisticated, luxury experience with a focus on plush textures, high-end craftsmanship, and customizable options like monogramming. In contrast, Parachute delivers premium, versatile home essentials with a modern, minimalist aesthetic, emphasizing eco-friendly materials and a customer-friendly shopping experience including a 60-night trial.
Here is a detailed comparison to help you decide which brand is the best fit for your bedroom and bathroom.
Matteo: The Sophisticated Luxury Choice
Matteo is a Los Angeles-based brand known for its garment-dyed luxury linens that feel incredibly soft and lived-in from the very first use. The brand targets shoppers who are willing to invest in premium craftsmanship, subtle textures, and an understated aesthetic for a truly high-end bedroom and bath experience.
- Product mix: Primarily bedding (sheets, duvet covers, pillowcases), towels, bathrobes, and other home textiles.
- Style/vibe: Sophisticated, minimalist, and timeless. The color palette consists of muted tones, soft pastels, and classic neutrals, with a strong focus on texture rather than bold patterns.
- Price point: Mid-to-luxury. Bedding sets typically start around $200, while individual bath towels range from $20 to $50.
- Quality: Uses premium long-staple Egyptian cotton and high-quality linen. The brand is known for its detailed craftsmanship and finish, resulting in textiles that are both durable and exceptionally soft.
- Customization: Offers personalized details like monogramming and bespoke sizing, allowing clients to create tailored linens for their specific needs.
- Sustainability: Focuses on creating long-lasting products and uses organic and eco-friendly materials where possible. Sourcing and manufacturing are transparent.
- Return policy: Offers returns on non-custom items within a standard window, but bespoke and monogrammed products are typically final sale.
Matteo is the go-to for anyone who prioritizes a high-end, tactile experience and appreciates the subtle details that define luxury linens.
Shop Matteo: matteo.com
Parachute: The Versatile, Eco-Conscious Essential
Parachute has become a household name in the direct-to-consumer space by offering premium-quality home essentials without the traditional retail markup. Their focus is on simplicity, comfort, and sustainability, appealing to a broad audience that wants stylish, durable, and ethically-made bedding and bath products.
- Product mix: A wide range including bedding, bath linens, robes, slippers, rugs, home decor, and even mattresses.
- Style/vibe: Modern, minimalist, and relaxed. The aesthetic is clean and versatile enough to suit various decor styles like coastal, Scandinavian, and modern farmhouse. Think neutral earth tones, whites, and soft grays.
- Price point: Mid-range. Bedding sets generally start around $150, and their popular Turkish cotton towels are priced between $25 and $45 each.
- Quality: Known for high-quality materials such as 100% European flax linen, long-staple Egyptian cotton, and Turkish cotton. Their products are designed for durability and tend to get softer with each wash.
- Sustainability: A core part of the brand identity. Parachute emphasizes Oeko-Tex certified materials (free from harmful chemicals), sustainable manufacturing, and transparency in their supply chain.
- Shopping Experience: One of Parachute's biggest advantages is its 60-night trial on most products, allowing customers to try them at home. They also offer free shipping and easy returns.
- Sales: Holds sales a few times per year, typically around major holidays like Memorial Day and Black Friday, making it a good time to buy.
With its focus on accessible quality, sustainability, and a risk-free shopping experience, Parachute is perfect for customers building a comfortable, stylish, and conscious home.
Shop Parachute: parachutehome.com
Matteo vs. Parachute Comparison
Price Comparison
There is a clear difference in pricing that reflects each brand's market position. Matteo is a luxury brand, with bedding sets starting around the $200 mark and going significantly higher depending on the material and size. Their focus on bespoke options also means costs can increase with customization.
Parachute is positioned more in the accessible premium or mid-range category. With bedding bundles starting around $150 and frequent sales, Parachute offers excellent value for the quality. While not inexpensive, its prices are more approachable for those who want to upgrade their home essentials without committing to a pure luxury budget.
Quality & Materials
Both brands use top-tier natural fibers, so quality is high across the board. The difference often comes down to the feel and finish. Matteo emphasizes a plush, supremely soft, and luxurious tactile experience right out of the box. Think high-end hotel Giza cotton sateen or incredibly airy garment-dyed linens.
Parachute focuses on durable, long-lasting materials designed for everyday living that improve over time. Their European linen and Turkish cotton are famous for getting softer and more comfortable with every wash. While still incredibly high-quality, the intended feel is more lived-in and relaxed compared to Matteo's refined plushness.
Style & Aesthetic
While both brands embrace a minimalist aesthetic, their expressions differ. Matteo’s style is more classical and sophisticated. Their color palettes are often subtle and complex, focusing on garment-dyed hues and intricate textures that create a serene and elegant atmosphere. It's an understated luxury that speaks through feel rather than loud design.
Parachute leans into a more modern, clean, and versatile minimalism. Their colors are typically clean neutrals - crisp whites, soft grays, and earthy tones that are easy to mix and match. Their aesthetic easily complements popular contemporary interior styles, making it simple to create a cohesive look.
Sustainability & Ethics
Both companies are committed to responsible manufacturing, but they highlight different aspects of it. Parachute has built its brand on transparency and eco-conscious certifications. Many of its products are Oeko-Tex Standard 100 certified, meaning they are free of harmful substances, which is a major selling point for health-conscious consumers.
Matteo approaches sustainability through the lens of longevity and craftsmanship. Their emphasis is on creating heirloom-quality pieces that you won't need to replace for years, reducing consumption. They use organic and eco-friendly materials and are transparent about their local LA-based production.
Shopping Experience
This is where Parachute has a distinct advantage for online shoppers. The brand’s 60-night sleep trial is a massive benefit, allowing you to actually use the bedding at home before fully committing. Combined with free shipping and returns, this removes nearly all the risk from purchasing online.
Matteo offers a more traditional luxury retail experience. While their online store is beautiful and informative, returns on custom items are restricted. Their service is more attuned to a customer who is confident in their choice and possibly seeking bespoke details unavailable elsewhere.
Which One Should You Choose?
Both brands offer exceptional products, but they serve different needs and priorities.
Choose Matteo if:
- You are looking for top-tier, hotel-quality luxury and an exceptionally plush feel.
- You value subtle, sophisticated colors and textures over modern trends.
- You want custom options, like bespoke sizing or monogramming, to create a personalized space.
- Your budget is in the higher mid-range to luxury tier, and you view linens as a long-term investment.
Choose Parachute if:
- You want clean, versatile essentials that fit perfectly with a modern, coastal, or Scandinavian aesthetic.
- Sustainability certifications like Oeko-Tex are important factors in your purchasing decision.
- You prefer a risk-free shopping experience with a generous trial period and free returns.
- You want great quality and a premium feel at a more accessible, mid-range price point.
Frequently Asked Questions
Is Matteo or Parachute cheaper?
Parachute is generally cheaper than Matteo. A starting Parachute bedding set costs around $150, while Matteo's sets begin closer to $200. This price difference reflects Matteo's positioning as a luxury brand versus Parachute's accessible premium status.
Which brand has better quality furniture?
Both brands offer excellent quality textiles made from premium natural fibers like linen and long-staple cotton. Matteo's quality is often associated with a plusher, more luxurious feel and meticulous craftsmanship. Parachute's quality is centered around durability, a lived-in softness that improves over time, and eco-friendly certifications.
Which brand feels softer?
This depends on what you define as "soft." Matteo is known for its incredibly plush, garment-dyed fabrics that feel luxurious and soft from day one. Parachute’s materials, particularly their linen and percale, are prized for how they soften and get more comfortable with repeated washing.
Does Parachute or Matteo have a better return policy?
Parachute has a better and more flexible return policy. They offer a 60-night trial on most products, allowing you to sleep on their bedding before deciding. Matteo has a standard return policy for regular items, but customized and monogrammed products are often final sale.
Are Matteo and Parachute sustainable?
Yes, both brands prioritize sustainability. Parachute emphasizes its Oeko-Tex certifications and transparent, eco-friendly supply chain. Matteo focuses on creating durable, long-lasting products in their Los Angeles workshop to reduce waste and promote conscious consumption.
Which brand is better for a minimalist style?
Both cater to a minimalist aesthetic. Choose Matteo for a more sophisticated, textural, and refined minimalism. Choose Parachute for a clean, modern, and versatile minimalism that is easy to integrate into many different decor styles.
Can you buy Matteo and Parachute in stores?
Parachute operates a growing number of physical showrooms across the country where you can see and feel their products. Matteo is primarily sold online through their website, but can also be found in select high-end department stores and boutique retailers.
Is Matteo considered a luxury brand?
Yes, Matteo is widely considered a luxury home textiles brand. Their use of premium materials, detailed craftsmanship, customization options, and higher price point place them firmly in the luxury market.
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
Looking for more inspiration? Explore our curated design guides to find your next favorite piece.
