Cozey offers customizable, mid-range modular furniture with a focus on modern minimalist design and sustainable materials. In contrast, Structube is a fast-furniture retailer that provides on-trend, eclectic pieces at highly accessible, budget-friendly price points.
Let's break down everything you need to know to choose the right home decor retailer for your space.
Cozey: The Modern Modular Furniture Brand
Cozey is a modern direct-to-consumer brand specializing in stylish, modular sofas and furniture that ships directly to your door in easy-to-manage boxes. Known for tool-free assembly, high-quality materials, and extensive customization, Cozey appeals to urban dwellers and anyone who values flexibility, durability, and a clean, contemporary aesthetic.
- Product mix: Primarily known for modular sofas and sectionals, but also offers armchairs, ottomans, coffee tables, and other living room accessories.
- Style/vibe: Contemporary minimalism with Scandinavian influences. Expect clean lines, neutral color palettes, functional design, and versatile pieces that complement modern interiors.
- Price point: Mid-range. A standard three-seat sofa typically costs between $1,200 and $1,800, placing it well above budget brands but below high-end luxury retailers.
- Quality: Built for longevity with kiln-dried hardwood frames, high-resilience foam cushions, and durable, often stain-resistant fabrics. The brand prioritizes quality materials and solid construction.
- Customization: Highly customizable. Shoppers can choose from various fabrics and colors, leg finishes, and armrest styles. The modular design also allows you to reconfigure or add sections to your sofa over time.
- Sustainability: Cozey has a strong commitment to sustainability, using eco-friendly materials, responsible sourcing methods, and environmentally friendly packaging to reduce its carbon footprint.
- Delivery & Assembly: Offers free and fast shipping. Furniture arrives in multiple boxes designed for easy maneuvering. Assembly is straightforward and requires no tools, making it ideal for apartment living.
- Return policy: Offers a 30-day risk-free trial, allowing you to return the product for a full refund if you're not satisfied.
Cozey is an excellent choice for those who want a high-quality, long-lasting, and adaptable sofa that fits a modern lifestyle without the luxury price tag.
Shop Cozey: cozey.com
Structube: The Trendy, Affordable Choice
Structube is a major Canadian furniture retailer known for delivering the latest interior design trends at remarkably low prices. With both a powerful online presence and physical showrooms across the country, Structube makes stylish, modern furniture accessible to everyone, especially first-time homeowners, renters, and budget-conscious decorators.
- Product mix: A comprehensive range of home furnishings including sofas, dining sets, beds, office furniture, storage solutions, lighting, rugs, and decorative accessories for every room.
- Style/vibe: Eclectic and trend-driven. Their collection features a mix of mid-century modern, industrial, minimalist, and boho designs, often with bold accents and eye-catching materials.
- Price point: Highly affordable. Sofas can start as low as $399, with many popular models falling in the $500–$900 range. Dining tables often start around $199.
- Quality: Serviceable for the price point. Construction often relies on engineered wood, particleboard, and standard foams with a focus on aesthetics over long-term durability, making it suitable for lower-traffic areas or shorter-term use.
- Customization: Sizing and color options are generally limited to what is shown for each product. Customization of fabrics or finishes is not a feature of their business model.
- Shopping Experience: Offers both online shopping and in-person showrooms. Customers can see and feel products before buying, a key advantage over online-only brands.
- Sales: Known for frequent sales and promotions, making their already low prices even more attractive. Major deals can be found during seasonal events and holidays.
- Delivery & Assembly: Offers delivery for a fee. Most items require self-assembly, which can vary in difficulty depending on the product complexity.
Structube is the go-to brand for renters, students, and anyone who wants to furnish their home with fashionable pieces without making a major financial investment.
Shop Structube: structube.com
Cozey vs. Structube Comparison
Price Comparison
The most significant difference between Cozey and Structube is the price. Structube is firmly a budget-friendly brand, with sofas frequently available for under $900 and some models even starting around $399. This makes it an incredibly attractive option for anyone on a tight budget or furnishing a temporary space.
Cozey operates in the mid-range market. Its sofas typically start around $1,200, reflecting higher-quality materials, modular design, and customization options. While more of an investment upfront, Cozey's value lies in its durability and adaptability over time, potentially saving money on replacements down the line.
Style & Aesthetic
Structube’s aesthetic is fast-fashion for furniture. Its collections are diverse and eclectic, drawing from the latest trends in mid-century modern, industrial, and glamorous design. This approach is perfect for shoppers who love to refresh their space often and want a fashionable look now, but the designs can sometimes feel less timeless.
Cozey focuses on modern minimalism with a Scandinavian edge. Its designs are characterized by clean lines, versatile neutral fabrics, and a less-is-more approach. This makes Cozey's furniture incredibly easy to integrate into various decor schemes and ensures it won't look dated in a few years, appealing to those seeking a foundational, lasting style.
Quality & Construction
Quality and construction are directly tied to the price difference. Cozey invests in durable materials like kiln-dried hardwood frames, high-density foam, and premium, often stain-resistant, fabrics designed for everyday life. Their pieces are engineered for longevity and comfort.
Structube, in order to maintain its low prices, often uses materials like engineered wood, particleboard, and standard foam. While the furniture looks great, it's not built to withstand heavy, long-term use in the same way Cozey's furniture is. It's perfectly suitable for casual use but may show wear more quickly than a higher-priced item.
Customization & Sizing Options
Customization is a core part of Cozey’s identity. You can build your ideal sofa by choosing the fabric, color, leg finish, arm style, and configuration. Its flagship modular design means you can expand a 3-seater into a sectional later on, providing incredible flexibility for changing living situations. Pieces are well-suited for both apartments and larger homes.
Structube offers furniture in standard, pre-set configurations and colorways. What you see on the website is what you get, with little to no option for customization. While they offer many compact designs great for small spaces, the lack of modularity means the pieces are not adaptable over time.
Shopping Experience
With its slick, user-friendly website and 3D product visualizer, Cozey provides a seamless online-only shopping experience. The focus is on convenience, from easy customization to tool-free assembly and a risk-free 30-day trial that eases the fear of buying a sofa sight-unseen.
Structube offers a hybrid shopping model. You can browse and buy from their extensive online store or visit one of their many physical showrooms to see products in person. This is a huge benefit for shoppers who prefer to test cushions and see colors with their own eyes before committing to a purchase.
Sustainability & Ethics
Cozey places a clear emphasis on its environmental responsibility. The brand actively promotes its use of eco-friendly and sustainably sourced materials, from frame wood to fabrics. Their made-to-order-adjacent model helps reduce waste, and flat-packed shipping minimizes their transportation carbon footprint.
While Structube has taken some steps toward sustainability, such as offering items made with recycled materials, it is not a central part of their brand messaging. As a large-scale, low-cost retailer, its business model prioritizes affordability and trend-driven production, which can be less aligned with comprehensive sustainability practices.
Which One Should You Choose?
The right choice depends on your budget, priorities, and long-term vision for your home.
Choose Cozey if:
- You're looking for an investment piece that will last for many years.
- You value the ability to customize your furniture to perfectly fit your style and space.
- Your home layout might change, and you want a modular sofa that can adapt with you.
- Sustainability and eco-friendly materials are important purchase drivers for you.
Choose Structube if:
- You have a strict budget and need the most style for your money.
- You love keeping up with the latest interior design trends and enjoy redecorating often.
- You're furnishing a first apartment, dorm room, or a lower-traffic guest space.
- You strongly prefer seeing and testing furniture in a physical store before making a purchase.
Frequently Asked Questions
Is Cozey or Structube cheaper?
Structube is significantly cheaper than Cozey. Structube's sofas and furniture are priced for the budget market, often costing 50-70% less than a comparable piece from Cozey. It is one of the most affordable furniture retailers in Canada.
Which brand has better quality furniture?
Cozey indisputably offers higher quality furniture. With solid wood frames, high-density foam, and more durable fabrics, Cozey's products are built for long-term comfort and daily use, whereas Structube's products prioritize style at a lower price point, often using less durable materials like particleboard.
Which is better for small spaces?
Both brands are good options for small spaces, but for different reasons. Structube offers a huge variety of compact, "apartment-sized" sofas and furniture. Cozey’s modular design provides excellent flexibility, allowing you to build smaller configurations like loveseats or armless chairs that fit perfectly into tight corners.
Does Cozey or Structube have a better return policy?
Cozey has a more generous and customer-friendly return policy. They offer a 30-day, risk-free trial on their sofas, allowing you to return the item for a full refund if you aren't completely happy. Structube’s return policy is stricter, typically requiring items to be in their original packaging and may be subject to restocking fees.
How long does delivery take for each brand?
Cozey is known for its fast and free delivery, with a commitment to shipping products within a few days of the order. Structube's delivery times can vary more widely depending on stock availability and your location, and they charge a fee for delivery.
Is Cozey's modular furniture easy to assemble?
Yes, Cozey's furniture is designed for notoriously easy, tool-free assembly. The pieces are designed to be put together by one person and are often praised for their simple, intuitive instructions. Structube furniture requires assembly, which can be more complex and usually requires tools.
Can I see the furniture in person before buying?
You can only see Structube furniture in person by visiting one of their many physical showrooms across Canada. Cozey is an online-only, direct-to-consumer brand, but they mitigate this by offering free fabric swatches and their 30-day trial period.
Which brand is more sustainable?
Cozey has a much stronger and more transparent commitment to sustainability. They actively market their use of responsibly sourced wood, eco-friendly materials, and efficient shipping methods. This is a core tenet of their brand, while it is less central to Structube's business model.
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
Looking for more inspiration? Explore our curated design guides to find your next favorite piece.
