The Breville Fresh and Furious blender and models from Vitamix both offer exceptional performance, but they cater to very different users based on power, price, and design philosophy. The Fresh and Furious is a stylish, mid-range blender from Breville with user-friendly presets, perfect for daily smoothies and home kitchen tasks, while a Vitamix is a professional-grade workhorse with significantly more power, a much longer warranty, and a higher price tag.
Here's everything you need to know to decide which of these excellent blenders is the right investment for your kitchen.
Breville Fresh and Furious
The Breville Fresh and Furious is a smartly designed blender that combines a sleek, modern aesthetic with versatile functionality for the everyday home user. It’s known for its intuitive one-touch programs for smoothies, crushed ice, and soups, making it an excellent choice for those who want consistent results without guesswork. It occupies a sweet spot in the market, delivering premium features and performance above basic blenders without the industrial-level cost of a high-end machine.
- What it is: A mid-range, feature-rich blender designed for home use with a focus on ease of use and modern aesthetics.
- Key features: Kinetix blade and bowl system for even blending, illuminated pre-programmed buttons (Smoothie, Green Smoothie, Ice Crush), 5 electronic speed controls, and a timer.
- Price: Typically around $250 - $350.
- Dimensions: Approximately 7" x 7" x 17", a size designed to fit conveniently under most standard kitchen cabinets. It includes a 50 oz (1.5 liter) jug.
- Materials/Construction: Features a die-cast heavy-duty metal base, a BPA-free copolyester jug, and surgical-grade stainless steel blades.
- Style: Sleek and contemporary with a brushed stainless steel or matte finish, adding a refined look to any countertop.
- Pros: Stylish design complements modern kitchens. Pre-programmed settings offer great convenience and consistency. More affordable than high-performance brands. Compact footprint saves counter space. Powerful enough for most common blending tasks.
- Cons: Less powerful motor compared to Vitamix models. Not designed for extremely demanding tasks like making nut butters or milling flour. Shorter warranty period (typically 1-2 years).
This blender is ideal for the home user who makes daily smoothies, occasional frozen drinks, or simple sauces and wants a machine that is both beautiful and easy to operate.
Shop this product: breville.com/us/en/products/blenders/bbl620.html
Vitamix Blenders
Vitamix is the industry standard for high-performance blenders, trusted by professional chefs and serious home cooks for its incredible power, durability, and versatility. A Vitamix is more than just a blender, it's a kitchen workhorse that can pulverize tough ingredients, make steaming hot soup from friction, and last for a decade or more. The brand's focus is on building commercial-grade machines that deliver uncompromising performance and reliability, backed by some of the longest warranties in the business.
- What it is: A line of professional-grade blenders known for superior power, build quality, and extreme longevity.
- Key features: High-torque motors capable of heavy-duty tasks, variable speed control for precise texture, aircraft-grade stainless steel blades, and cooling systems to prevent overheating.
- Price: Entry-level models start around $350, with popular lines like a Vitamix Explorian or Ascent costing $450-$700+.
- Materials/Construction: Built with robust, commercial-grade components, including heavy-duty motor bases and shatterproof, BPA-free copolyester containers.
- Style: Utilitarian and function-forward. The design is classic and instantly recognizable but prioritizes performance and durability over modern aesthetics.
- Pros: Unmatched power for the smoothest textures. Incredibly durable and built to last for decades. Versatile enough to make hot soups, nut butters, doughs, and more. Exceptional long-term warranties (often 7-10 years). High resale value.
- Cons: Significantly more expensive. A bulkier and heavier design that takes up more counter space. Louder operation due to the powerful motor. The functional design might not appeal to everyone.
A Vitamix is for the user who views their blender as a long-term investment and needs a machine that can handle any task thrown at it, day after day, without fail.
Shop this product: vitamix.com/us/en_us/shop/blenders
Breville Fresh and Furious vs. Vitamix Comparison
Power & Performance
This is the most significant difference between the two. The Breville Fresh and Furious is very capable for a home blender, easily handling fruit smoothies, protein shakes, and crushing ice for cocktails. Its programmed settings ensure consistent results for these specific tasks. However, it can struggle with more demanding jobs over time, like making smooth nut butter from scratch or grinding hard grains into flour.
A Vitamix, on the other hand, is built with a commercial-grade motor. This raw power allows it to obliterate tough, fibrous ingredients like kale stems and frozen berries into a perfectly smooth liquid with no grit. It can also perform tasks other blenders can't, like making hot soup just from the friction of its blades or kneading sticky dough.
Materials & Construction
The Fresh and Furious is well-built with a die-cast metal base and a durable plastic jug. It feels solid and is designed to withstand regular home use for several years. Breville has a reputation for quality craftsmanship in the small appliance space.
Vitamix takes durability to another level. Every component, from the motor to the container to the controls, is designed for heavy-duty, repeated use. These machines are known to last for 10, 15, or even 20 years, which is why Vitamix can confidently offer warranties of 7 to 10 years, compared to Breville's typical 1-2 years.
Style & Aesthetics
Breville has a clear edge in design. The Fresh and Furious features a brushed stainless steel finish, clean lines, and an intuitive, modern control panel that simply looks great on a countertop. It's an appliance designed to be displayed.
Vitamix blenders have a more utilitarian, classic look that reflects their professional heritage. While some newer models have adopted sleeker controls, the overall aesthetic remains function-first. It looks like a serious piece of kitchen equipment rather than a designer appliance.
Price & Value
The Breville Fresh and Furious, at around $250-$350, offers tremendous value. For that price, you get a beautiful, powerful blender with convenient features that will meet the needs of most home users. It's a significant step up from entry-level blenders.
A Vitamix is a financial investment, with costs starting around $350 and easily exceeding $600. The value isn't just in its initial performance but in its longevity. Buying one Vitamix that lasts 15 years can be cheaper in the long run than buying three or four less-durable blenders over the same period. Its versatility can also replace other appliances, like a grain mill or a soup maker.
Which One Should You Choose?
Both blenders are excellent products, but they serve different needs, budgets, and priorities.
Choose the Breville Fresh and Furious if:
- Your primary use is making smoothies, protein shakes, or frozen drinks.
- You value a sleek, modern design that will complement your kitchen decor.
- Your budget is in the $250-$350 range.
- You appreciate the simplicity of pre-programmed, one-touch settings.
- Counter space is limited and you need an appliance that fits under cabinets.
Choose a Vitamix if:
- You are a health enthusiast, serious home cook, or want professional-grade results.
- You plan to blend tough or fibrous ingredients daily.
- You want the versatility to make hot soups, nut butters, flours, and doughs.
- You view this as a 'buy-it-for-life' investment and want a warranty that lasts 7+ years.
- Longevity and raw power are more important to you than price or aesthetics.
Frequently Asked Questions
What's the main difference between the Breville Fresh and Furious and a Vitamix?
The primary differences are power, durability, and price. A Vitamix has a commercial-grade motor that offers far more power and is built to last for decades, reflected in its higher price and long warranty. The Breville is a high-quality home blender with sufficient power for most daily tasks, a stylish design, and a more accessible price point.
Is Vitamix really worth the extra money?
For many people, yes. If you use your blender daily for more than just simple smoothies or want it to be a long-term kitchen workhorse, the investment in a Vitamix pays off in performance, durability, and a lengthy warranty. If your use is more casual, the Breville provides excellent performance for its cost.
Can the Breville Fresh and Furious make hot soup?
Yes, it's great for blending pre-heated ingredients into a smooth soup. However, unlike a Vitamix, it cannot create steaming hot soup from cold ingredients through blade friction alone. You will need to heat your soup on a stove before or after blending.
Which blender is quieter?
All high-speed blenders are loud, but generally, the Breville Fresh and Furious tends to be slightly quieter than a Vitamix running at full speed. The immense power of the Vitamix motor generates more noise.
Can I make nut butter in a Breville Fresh and Furious?
While technically possible in small batches with some effort, it's not what the blender is designed for. The motor may strain under the heavy load. Vitamix blenders excel at making perfectly smooth nut butter thanks to their high-torque motors and included tampers.
Which blender is better for green smoothies?
Both are effective, but Vitamix is superior for this task. It will pulverize fibrous greens like kale and spinach into a completely smooth, grit-free consistency that other blenders can't quite match. The Breville has a dedicated "Green Smoothie" setting that works very well, but it may leave behind a slightly more textured result.
How tall are these blenders?
The Breville Fresh and Furious is about 17 inches tall, specifically designed to fit under most standard 18-inch kitchen cabinets. Some full-size Vitamix models with a 64 oz container can be too tall to fit, though they also offer shorter, wider containers or different model lines to accommodate this.
What is the warranty difference between Breville and Vitamix?
This is a major point of difference. The Breville blender typically comes with a limited 1 to 2-year warranty. Most new Vitamix blenders come with a full 7 to 10-year warranty, covering all parts, performance, and labor, which highlights the brand's confidence in its product's longevity.
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