Breville BBM800XL vs. Zojirushi: Which one should you buy?

Breville BBM800XL vs. Zojirushi: Compare top bread makers. Discover Breville's tech-savvy features vs. Zojirushi's ultimate baking performance.
Written by:
Spencer Lanoue

The Breville BBM800XL and premium bread makers from Zojirushi are two of the best options on the market, but they prioritize different aspects of home baking. The Breville focuses on technological convenience and customization with features like an automatic fruit and nut dispenser and a collapsible paddle, all wrapped in a sleek stainless steel design. Zojirushi, a brand renowned for its Japanese engineering, puts its full focus on baking performance, using dual kneading paddles and a top heating element to create perfectly shaped and evenly browned loaves with unmatched consistency.

Here's a detailed comparison to help you decide which top-tier bread machine is right for your kitchen.

Breville BBM800XL Custom Loaf Bread Maker

The Breville BBM800XL is a sophisticated and user-friendly bread machine designed for the modern home baker. It stands out with its smart features, highly customizable settings, and a large LCD screen that makes it easy to monitor and adjust the baking process. Its signature features - an automatic dispenser for mix-ins and a unique collapsible paddle - are geared towards ultimate convenience and a better-finished loaf.

  • What it is: A programmable bread maker with advanced features for creating a wide variety of breads, doughs, jams, and more.
  • Key features: Automatic fruit and nut dispenser that releases ingredients at the perfect time, a unique collapsible kneading paddle that minimizes the hole at the bottom of the loaf, 13 automatic programs, and four different loaf size options from 1-lb up to 2.5-lbs.
  • Price: Around $300 - $350.
  • Style: Sleek and modern with a brushed stainless steel finish that complements contemporary kitchens.
  • Materials/Construction: Durable stainless steel body, high-quality plastic components, and a non-stick bread pan.
  • Pros: Collapsible paddle means a much smaller hole in your loaf. Automatic dispenser is a true set-it-and-forget-it feature. The interface is intuitive and easy to navigate. Bakes large 2.5-lb loaves, great for families.
  • Cons: The single paddle can sometimes struggle with very dense, heavy doughs. It has a larger vertical footprint than some other machines.

This machine is ideal for bakers who value modern convenience, tech integration, and the flexibility to experiment with various recipes without much manual intervention.

Shop this product: breville.com/us/en/products/ovens/bbm800.html

Zojirushi Home Bakery Virtuoso Plus Bread Maker

The Zojirushi brand is synonymous with durability and precision, and their bread makers are a prime example. The Home Bakery Virtuoso Plus is a workhorse built for one primary purpose: to bake a perfect, traditionally shaped loaf of bread every single time. It uses dual kneading blades and a supplemental heating element in the lid to ensure dough is thoroughly developed and the crust is evenly browned, producing near bakery-quality results at home.

  • What it is: A high-end home bread maker designed for consistent, professional-quality results and long-term durability.
  • Key features: Dual kneading blades for superior dough handling, a heating element in the lid for even crust browning, multiple course settings including gluten-free, and a large viewing window.
  • Price: Typically around $350 - $400.
  • Style: Classic and functional with a practical, horizontal design. More focused on utility than aesthetic flair.
  • Materials/Construction: Built with robust, high-grade materials known for longevity. Features a heavy-duty non-stick baking pan.
  • Pros: Dual kneading blades are excellent for heavy, whole-grain doughs. Bakes a beautiful, horizontal 2-lb loaf that's easy to slice. Incredibly durable and built to last for many years. Results are extremely consistent.
  • Cons: Lacks some of the "smart" features like an automatic dispenser. More expensive upfront cost. The fixed paddles leave two noticeable holes at the bottom of the loaf.

The Zojirushi is for the serious baker who prioritizes loaf quality, texture, and lasting reliability over digital features and modern styling.

Shop this product: zojirushi.com/app/product/bbpds20

Breville BBM800XL vs. Zojirushi Comparison

Baking Performance & Loaf Quality

This is where the core difference lies. The Zojirushi Virtuoso Plus is engineered to produce the best possible loaf. Its dual blades knead dough more thoroughly than single-paddle machines, which is especially important for dense breads. The addition of a top heating element ensures an even crust color. It consistently bakes a perfect 2-lb horizontal loaf that looks like it came from a professional bakery.

The Breville BBM800XL also bakes excellent bread, but its conventional vertical loaf pan and single paddle don't give the same traditional loaf shape. While its baking is reliable, the Zojirushi's dedicated design gives it a clear edge in producing a uniformly browned crust and a classic, sliceable loaf shape.

Key Features & Convenience

Breville wins on convenient extra features. The automatic fruit and nut dispenser is its main advantage - you can add all your ingredients at the start and the machine handles the timing perfectly. The collapsible paddle is another huge convenience factor, solving the common annoyance of having a large hole gouged out of the base of your bread. The interface is also more modern and offers more immediate feedback and customization options to experienced users.

A Zojirushi machine is more manual in this regard. You have to wait for the machine to beep to know when it's time to add extras, limiting its set-and-forget usability for some recipes. While its course settings are varied and extensive, its focus is on pure bake precision rather than on user workflow features.

Design & Footprint

The two machines cater to very different kitchen styles. The Breville BBM800XL is designed to be a centerpiece, with its gleaming stainless steel finish and large, modern LCD display. Its vertical shape occupies depth and height on a counter, but with a narrower width.

The Zojirushi has a distinctly utilitarian design. It is functional, sturdy, and practical, but lacks the same aesthetic flair. Its horizontal orientation takes up more horizontal than vertical real-estate on a kitchen counter, but provides a more stable foundation and classic loaf shape.

Price & Value

The Breville typically comes in at a slightly lower price point, around $300-$350. For this price, you get a ton of tech, stylish design, and great baking functionality.

The Zojirushi Virtuoso Plus often costs $350-$400 or more, putting it at the very top of the home bread machine market. The value here is in bake quality and durability. Owners often report their machines last a decade or more, making the initial investment very sound in terms of long-term value.

Which One Should You Choose?

Both of these top-tier machines are exceptional options, but they are built for different types of bakers.

Choose the Breville BBM800XL if:

  • You bake a lot of bread with mix-ins like nuts, fruits, or seeds.
  • The idea of a large hole in your loaf from a paddle drives you nuts.
  • You want maximum user control with 13 automatic settings and loaf size options.
  • A sleek, stainless steel aesthetic is important for your kitchen's style.

Choose a Zojirushi if:

  • Achieving a perfect, bakery-style crust and crumb is your absolute top priority.
  • You often make heavy, dense doughs that benefit from dual kneading blades.
  • You believe in buying for the long-haul and want a machine known to last for years.
  • You prefer function and results over stylistic design and extra digital features.

Frequently Asked Questions

What's the main difference between the Breville BBM800XL and a Zojirushi?

The main difference boils down to convenience vs. performance. The Breville prioritizes modern smart features like an automatic ingredients dispenser and collapsible paddle. The Zojirushi prioritizes pure baking performance with its powerful dual mixing blades.

Which machine makes a better-shaped loaf?

The Zojirushi almost always makes a better-shaped loaf. Its horizontal baking pan and dual blades create a classic bakery-style loaf that is uniform and easy to slice evenly.

Is the Breville collapsible paddle really worth it?

For many people, yes. It automatically folds down before the baking starts, significantly reducing the size of the hole you typically find at the bottom of a machine-made loaf. While a small indentation may remain, it's a massive improvement over traditional paddles.

Is the Zojirushi worth the extra money?

If you're a serious baker who values perfect results and long-term durability, it's worth the price of entry. For more casual home chefs seeking good quality and results, the Breville might offer better features for the value and similar day-to-day enjoyment.

Can both machines make gluten-free bread?

Yes, both the Breville BBM800XL and modern Zojirushi models like the Virtuoso Plus have dedicated gluten-free settings that account for the different kneading and rising requirements.

What loaf sizes can these machines make?

The Breville BBM800XL is very flexible, offering four sizes: 1, 1.5, 2, and 2.5 pounds. The Zojirushi Virtuoso Plus is designed specifically to make a family-sized 2-pound loaf.

Which one is more durable?

While both are well-made, Zojirushi has an industry-leading reputation for durability and longevity. Many users report decades of reliable service, which makes it a benchmark for quality in the category.

Do I really need an automatic dispenser for add-ins?

It's a pure convenience. The Breville’s dispenser is handy if you want a complete "set it and forget it" experience for fruit loaf recipes. With the Zojirushi, you simply wait for an audio beep to signal when it's time to add your ingredients.

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