There's a reason so many people love their WinkBeds mattress - it's that perfect blend of boutique hotel luxury and serious sleep technology. They masterfully combine high-quality materials like gel foams and supportive coils to create a sleep experience that feels both indulgent and restorative.
If you're a fan of that high-end, handcrafted feel but want to explore other options with similar craftsmanship, unique features, or different price points, you're in the right place. Here are 19 other amazing brands that deliver luxurious comfort just like WinkBeds.
1. Saatva
Saatva is a top name in the online luxury mattress world, known for its handcrafted, eco-friendly innerspring and hybrid models. Their signature Saatva Classic mattress features a coil-on-coil system and a plush Euro pillow top, giving you that five-star hotel feel right at home. They also offer free white-glove delivery and setup, which is a huge plus.
While similar to WinkBeds in a commitment to high-end quality and amazing customer service, Saatva leans more into a classic, responsive innerspring feel and a strong focus on organic and eco-conscious materials across its entire line.
Shop now at saatva.com
2. DreamCloud
DreamCloud makes it all about sinking into luxury with their hybrid mattress that stacks memory foam, pocketed coils, and a signature cashmere-blend cover. Its defining feature is an ultra-plush, pillowy top layer that truly makes you feel like you're sleeping on a cloud.
Priced competitively between $1,299 and $1,799, it offers a comparable luxury feel to WinkBeds but is explicitly designed for those who want a softer, more enveloping sleep surface. If you're a side sleeper who craves that deep, cozy cushioning, DreamCloud is definitely worth a look.
Shop now at dreamcloudsleep.com
3. Purple
Purple stands out from the crowd with its instantly recognizable hyper-elastic polymer grid. This unique technology creates a mattress that cradles pressure points like your shoulders and hips while keeping your spine perfectly aligned. It’s also incredibly breathable, making it a great choice for hot sleepers.
While WinkBeds delivers luxury through traditional materials like foam and coils, Purple offers a more futuristic approach to comfort. Their Hybrid and Hybrid Premier options provide an innovative, almost zero-gravity feel that's unlike anything else on the market.
Shop now at purple.com
4. Beautyrest
As one of the most established names in the mattress game, Beautyrest has mastered the art of luxury sleep. Their high-end lines, especially the Beautyrest Black collection, combine their legendary pocketed coil technology with advanced cooling foams and high-quality materials for a truly premium experience.
They offer a similar level of robust support and quality construction as WinkBeds but are more widely available in retail showrooms if you prefer to test a mattress in person. Expect a wide range of firmness levels and options catering to nearly every sleep style.
Shop now at beautyrest.com
5. Avocado
For sleepers who want luxury that's also clean and green, Avocado is the leading choice. Their mattresses are handmade in California using certified organic materials like natural latex, wool, and cotton. This results in a sleep surface that is breathable, durable, and free from harmful chemicals.
Compared to WinkBeds' focus on hybrid technology, Avocado's primary appeal is its commitment to sustainability. If you're looking for an eco-conscious alternative that doesn't compromise on comfort or support, Avocado is the perfect match.
Shop now at avocadogreenmattress.com
6. Nest Bedding
Nest Bedding sets itself apart with beautifully handcrafted mattresses and a focus on customization. Their popular Alexander Signature Hybrid and natural latex models come in a variety of firmness levels, and some even feature an internal split firmness option for couples with different preferences.
Like WinkBeds, Nest Bedding occupies that premium, luxury space. However, Nest leans more heavily into offering tailored solutions, whether it's through firmness choices, organic options, or family-focused bedding, making them excellent for sleepers with very specific needs.
Shop now at nestbedding.com
7. Helix
Helix takes the guesswork out of mattress shopping with their innovative sleep quiz, which matches you to the perfect mattress based on your body type and sleep position. Their premium Luxe line enhances their core models with zoned lumbar support, a plush pillow top, and a cooling cover.
WinkBeds offers luxury across its line of expertly designed mattresses, but Helix’s strength is in its bespoke approach. If you love the idea of a mattress built specifically for your data-driven needs, Helix offers a tech-forward path to luxurious sleep.
Shop now at helixsleep.com
8. Brooklyn Bedding
Brooklyn Bedding is unique because they design, construct, and sell their own mattresses straight from their factory. This allows them to offer high-quality materials and construction at incredibly competitive prices. Their Signature Hybrid is a fan favorite, providing balanced support and comfort in multiple firmness levels.
They stand shoulder-to-shoulder with WinkBeds in offering premium hybrid designs, but often at a more accessible price. If you want luxury craftsmanship without the steep investment, Brooklyn Bedding’s direct-from-the-factory model is a smart choice.
Shop now at brooklynbedding.com
9. Brentwood Home
A sister brand to Avocado, Brentwood Home focuses on eco-luxury with a California-inspired design sensibility. Their handcrafted mattresses, like the popular Oceano and Crystal Cove models, use a thoughtful blend of natural materials like wool and plant-based foams alongside supportive recycled steel coils.
They share a similar handcrafted, high-quality ethos with WinkBeds but put a greater emphasis on sustainability and natural sourcing. This makes them another fantastic option for eco-conscious shoppers seeking a luxurious and non-toxic sleep environment.
Shop now at brentwoodhome.com
10. Bear Mattress
Bear aims its mattresses at individuals with active lifestyles, with a focus on recovery and muscle restoration. Their hybrid models blend cooling gel memory foam and responsive coils with Celliant-infused covers, a material thought to promote more restful sleep and aid in physical recovery.
While WinkBeds' luxury is about hotel-style comfort, Bear's luxury is rooted in performance and restoration. The high-quality feel is certainly comparable, making it an excellent choice for athletes or anyone who wants their sleep to work as hard as they do.
Shop now at bearmattress.com
11. Saatva HD
Specifically designed for sleepers weighing between 300 and 500 pounds, the Saatva HD takes the brand's signature luxury and reinforces it for maximum durability and support. It features high-density memory foam, strong tempered steel coils, and a reinforced lumbar zone to prevent sagging.
This mattress channels the same premium, hotel-like comfort found in WinkBeds' mattresses but is uniquely engineered for a higher weight capacity. It’s the perfect intersection of luxury and long-lasting, robust support for bigger bodies.
Shop now at saatva.com
12. PlushBeds
PlushBeds specializes in certified organic mattresses with a strong focus on natural latex. Their popular Botanical Bliss collection offers incredible durability, buoyant support, and natural breathability. Customers can customize the firmness by rearranging the latex layers inside the mattress.
Like WinkBeds, PlushBeds is dedicated to using premium materials. The main difference lies in the material itself: PlushBeds is the go-to brand for those who value the unique resilient feel and eco-friendly properties of organic latex.
Shop now at plushbeds.com
13. Casper
As one of the brands that started the bed-in-a-box revolution, Casper has perfected well-rounded comfort. Their higher-end hybrid models, like the Nova Hybrid and Wave Hybrid, feature Zoned Support systems that are softer under your shoulders and firmer around your hips and back for optimal alignment.
While Casper has options for every budget, their premium models absolutely compete with WinkBeds in terms of comfort and innovative features. They're a solid choice for anyone looking for ergonomic support in a luxuriously constructed mattress.
Shop now at casper.com
14. Saatva Solaire
The Saatva Solaire is where high-end luxury meets high-tech customization. This adjustable airbed allows you to choose from 50 different firmness levels with the touch of a remote. It's the ultimate solution for couples with drastically different comfort needs or anyone whose preferences change over time.
It matches the premium feel of a WinkBeds mattress with its layers of latex and memory foam but adds a sophisticated layer of technological personalization. It's an investment in getting your comfort *exactly* right, every single night.
Shop now at saatva.com
15. Allswell
Allswell has made a name for itself by offering an elevated mattress experience at an amazingly accessible price point. Their hybrid mattresses, including The Allswell and The Luxe, combine memory foam with individually wrapped coils for solid support and comfort that looks and feels more expensive than it is.
This is your brand if you love the premium hybrid style of WinkBeds but are working with a tighter budget. Allswell delivers that luxurious hotel vibe for a fraction of the cost, making it a fantastic value.
Shop now at allswellhome.com
16. Nectar
Nectar is a leader in the memory foam category, known for its deep pressure relief and exceptional value. Their mattresses contour closely to the body, making them a favorite among side sleepers and those with joint pain. An impressive 365-night trial period also gives you plenty of time to fall in love.
While WinkBeds focuses on hybrid construction, Nectar offers a different kind of luxury based on the classic, conforming feel of memory foam. It provides a plush, supportive hug at a very competitive price point.
Shop now at nectarsleep.com
17. Leesa
Leesa's mission is to provide better sleep for everyone, and their mattresses reflect this with a crowd-pleasing balance of comfort and support. Their premium Leesa Legend model uses a sophisticated hybrid design with dual layers of springs to offer targeted support and reduce motion transfer.
Similar to WinkBeds, Leesa excels at creating high-quality sleep experiences. However, Leesa offers its mattresses at a slightly more affordable price and is a certified B-corp, donating mattresses to those in need.
Shop now at leesa.com
18. Tuft & Needle
Tuft & Needle is praised for its elegant simplicity and high-value foam mattresses. Their proprietary T&N Adaptive Foam manages to be both pressure-relieving and responsive, avoiding that "stuck" feeling some foams can create. It's an expertly designed mattress without unnecessary frills or markups.
Though it's one of the most budget-friendly options on this list, don't mistake it for being cheap. Tuft & Needle's comfort and quality are surprisingly luxurious, making it a great entry point into the premium mattress world WinkBeds occupies.
Shop now at tuftandneedle.com
19. GhostBed
GhostBed prides itself on mattresses that keep you cool all night long. Their range of models, from the all-foam Luxe to the high-tech 3D Matrix hybrid, incorporate advanced cooling technologies like gel memory foam, aerated latex, and phase-change materials.
This brand shares a high-tech spirit with WinkBeds, but with a laser focus on temperature regulation. If you're a hot sleeper searching for a luxury mattress that will finally put an end to night sweats, GhostBed is a fantastic choice.
Shop now at ghostbed.com
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