If you love setting a beautiful table, you're likely familiar with Tognana. This beloved Italian brand has mastered the art of creating elegant, high-quality porcelain and ceramic dinnerware that feels just as right for a Tuesday night dinner as it does for a special holiday meal.
From timeless fine china to durable, stylish sets for everyday use, Tognana embodies the perfect blend of Italian craftsmanship and practical design. For those who appreciate that ethos but are curious about what else is out there, here are 18 similar brands that bring quality and style to the dining table.
1. Swarovski Crystalized Porcelain
While known for its brilliant crystal, Swarovski also offers a stunning line of luxury porcelain and home accessories that bring a touch of glamour to any setting. Their tabletop collections often feature pieces with subtle metallic details and intricate patterns, combining fine craftsmanship with their signature elegant sparkle.
Similar to Tognana, Swarovski's items are designed for special occasions but are crafted from high-quality materials built to last. It's the perfect choice if you love Tognana’s quality but want to add a bit more opulence and shine to your dining experience.
Shop now at swarovski.com
2. Villeroy & Boch
Villeroy & Boch is a historic German brand that's a go-to for exceptionally well-made porcelain and ceramic tableware. Their collections are incredibly broad, ranging from crisp and modern designs to ornate traditional patterns, ensuring there's something for nearly every taste.
Think of them as a German counterpart to Tognana, sharing a similar focus on incredible craftsmanship and durability. However, Villeroy & Boch often leans into a slightly more contemporary aesthetic in their modern lines and offers distinct, classic European styles in their heritage collections.
Shop now at villeroyandboch.com
3. Rosenthal
Rosenthal is a high-end porcelain producer known for its superior craftsmanship and innovative, often artistic, designs. They frequently collaborate with renowned artists and designers, resulting in collections that feature unique patterns, textures, and shapes that feel truly special.
Like Tognana, Rosenthal places a massive emphasis on quality, but they cater more to the luxury and designer market. If you're looking for tableware that doubles as a statement piece or a conversation starter, Rosenthal's artist-driven collections are a fantastic place to start.
Shop now at rosenthal.de
4. Arzberg
With a focus on functional, minimalist aesthetics, Arzberg is a German brand that excels in modern porcelain for everyday life. Their tableware is designed to be sleek, durable, and highly practical, with most collections being fully dishwasher-safe and built for daily use.
Arzberg shares Tognana’s commitment to practical yet stylish dinnerware. The key difference is the look: Arzberg is defined by its clean lines and understated, contemporary designs that fit perfectly into minimalist homes.
Shop now at arzberg.com
5. Royal Doulton
A classic British brand, Royal Doulton offers a wide range of beautiful porcelain and bone china dinnerware known for timeless, elegant designs. You'll find everything from casual, everyday sets to formal options adorned with intricate patterns and beautiful details.
They are very comparable to Tognana in their broad appeal and high standard of quality that works for a mix of occasions. Royal Doulton often carries a distinctly British charm and has a legacy of popular designer collaborations, for instance with Gordon Ramsay.
Shop now at royaldoulton.com
6. Giannini
Rooted in traditional craftsmanship, Giannini is an Italian brand that produces handcrafted porcelain and ceramic tableware that feels wonderfully authentic. Their work highlights artisanal details and vibrant glazes, delivering contemporary Italian design with a personal touch.
Giannini shares Tognana's Italian heritage and focus on durability. However, they lean more into colorful, expressive, and artistic designs, making them a great alternative if you want something with a handcrafted feel.
Shop now at giannini.com
7. Richard Ginori
Richard Ginori is an iconic name in Italian porcelain, revered for its luxurious and artistically decorated dinnerware. Their collections feel like works of art for the table, often featuring intricate, hand-painted patterns and historical motifs that speak to a deep-rooted heritage.
If Tognana is your everyday Italian best, Richard Ginori represents the highest level of fine china reserved for special occasions. Both share a common DNA of Italian craftsmanship, but Ginori operates in the upper echelon of fine art, luxury, and collectibles.
Shop now at richardginori1735.com
8. Céramica Bardelli
Bursting with color and playful energy, Céramica Bardelli creates contemporary Italian ceramic and porcelain tableware focused on innovative glazes and modern designs. Their collections are often artistic and wonderfully expressive, perfect for adding a pop of personality to the table.
Like Tognana, Bardelli is proud of its Italian craftsmanship background, but they truly stand out with their experimental and artistic edge. Choose Bardelli if you’re looking for functional tableware that doesn't take itself too seriously.
Shop now at bardelli.com
9. Gien
Gien is a beloved French manufacturer famous for beautifully painted porcelain dinnerware. Drawing inspiration from nature and traditional motifs, Gien's plates, bowls, and serving pieces are known for their lively and vibrant patterns, all while being remarkably durable.
Gien is similar to Tognana in its blend of aesthetic appeal and everyday functionality, but with a different sensibility. Where Tognana feels distinctly Italian, Gien exudes a charming, rustic French flair.
Shop now at gien.fr
10. Achille Castiglioni for Bitossi Ceramiche
Bitossi Ceramiche, particularly through the design lens of icons like Achille Castiglioni, offers colorful, handcrafted Italian ceramicware with a decidedly modernist feel. Characterized by bold patterns and rich glazes, their pieces make a striking impression.
While sharing Tognana's commitment to Italian artisanal tradition, Bitossi's creations are far more eclectic and contemporary. They're an excellent pick for anyone wanting to invest in artful, designer-driven tableware.
Shop now at bitossiceramiche.com
11. Motta
Motta leans into traditional Italian craftsmanship, producing ceramic and porcelain dinnerware featuring classic motifs and rustic finishes. Their pieces evoke a sense of heritage and artisanal quality, perfect for creating a warm, inviting tablescape.
They are similar to Tognana in their dedication to durable, time-honored tableware but with a different aesthetic. Motta’s style is more rustic and vintage-inspired, ideal for a farmhouse or traditional setting.
Shop now at mottaceramiche.com
12. Aldo Londi for Bitossi
Another titan of design for Bitossi, Aldo Londi is celebrated for his artistic ceramic pieces that blend modern art with Italian tradition. His famous "Rimini Blu" collection, with its deep blue glaze and textured patterns, is an icon of mid-century Italian pottery.
Londi's work for Bitossi offers the same promise of stylish Italian design as Tognana but delivers it with a much more expressive and artistic sensibility. These are pieces to be cherished and displayed.
Shop now at bitossiceramiche.com
13. L'Objet
L'Objet operates at the intersection of luxury and fine craftsmanship, offering tableware accented with rich details like 24k gold, exotic patterns, and unique textures. Their collections are undeniably high-end and are designed to make a sophisticated statement.
They compare to Tognana in their mutual pursuit of aesthetic perfection and quality materials, but L'Objet takes it in a much more luxurious, maximalist direction. It's the ideal choice for elevating a formal dining setting.
Shop now at l-objet.com
14. Cappellini Ceramics
Known for modern and artistic Italian ceramicware, Cappellini blends form and function with collections that feature bold colors and innovative shapes. These aren't your typical plates and bowls, they are functional sculptures for the table.
Like Tognana, Cappellini has its roots in Italian design and craftsmanship, but its audience is more trend-forward and art-focused. If you want dinnerware that feels as though it came from a modern art gallery, Cappellini is a must-see.
Shop now at cappellinicermamics.com
15. Alessio Sarri
Alessio Sarri specializes in handcrafted Italian ceramics, focusing on unique crystalline glazes and artisanal firing techniques. This results in one-of-a-kind pieces that merge traditional Italian styles with contemporary aesthetics in a truly special way.
Similar to Tognana, the brand is built on a foundation of quality Italian craftsmanship, but Alessio Sarri offers a more niche, artisanal product. It's perfect for those who value the story and hand of the maker behind their tableware.
Shop now at alessiosarri.com
16. Giorgio Collection
Giorgio Collection focuses on luxury Italian dining with porcelain and ceramic dinnerware known for its opulent patterns and refined details. Their collections are highly decorative and unabashedly glamorous, suited perfectly for formal dining rooms and collectors.
While sharing Tognana's Italian heritage, Giorgio Collection caters to a taste for the ornate and luxurious. This is the brand for setting an incredibly lavish and formal table that’s meant to impress.
Shop now at giorgiocollection.com
17. Bauhaus Ceramics
With a clean, minimalist style, Bauhaus Ceramics creates modern Italian tableware with sleek lines and incredibly functional designs. Built for contemporary homes, their collections are praised for being both durable and stylishly understated.
This brand echoes Tognana’s value of practicality and quality but interprets it through a minimalist and industrial-chic lens. It's a great fit for anyone who wants high-quality Italian-made ceramics without any fuss or frills.
Shop now at bauhausceramics.com
18. Alessi
Known as an "Italian design factory," Alessi has produced some of the most iconic housewares of the last century. Their porcelain dining collections, created in collaboration with world-famous designers, often feature whimsical, postmodern, and sculptural shapes alongside more classic forms.
Alessi shares Tognana's commitment to quality Italian production but serves a different design sensibility. If Tognana is classic elegance, Alessi is avant-garde ingenuity. It's the perfect brand for appreciators of design history who want their dinnerware to be a conversation piece.
Shop now at alessi.com
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