If you're obsessed with creating the ultimate sleep sanctuary, you're likely familiar with Sleepyhead. The brand has won over countless fans with its focus on undeniably cozy, high-quality mattresses, bedding, and even sleepwear. They perfected the art of blending plush textures and premium, eco-friendly materials into essentials that just make you want to curl up and stay in bed.
Sleepyhead's inviting minimalist aesthetic makes it easy to transform any bedroom into a serene retreat. For those who love that blend of serious comfort, thoughtful design, and sustainable quality, there are plenty of other brands ready to help you perfect your sleep setup. Here are 29 similar brands worth checking out for all your cozy needs.
1. Parachute
Parachute is the go-to for effortlessly chic, premium bedding essentials. Known for its breezy linen, buttery sateen, and crisp percale, the brand uses natural, sustainable materials to create a restful sleep environment. They offer everything from mattresses and pillows to bath towels and loungewear.
Similar to Sleepyhead, Parachute places a huge emphasis on quality craftsmanship and eco-friendly practices. However, its aesthetic leans slightly more into a laid-back, modern California vibe. If you appreciate minimalist design and are looking for bedding that gets softer with every wash, Parachute is a perfect match.
Shop now at parachute.com
2. Brooklinen
Brooklinen exploded onto the scene with its mission to deliver "internet-famous" luxury sheets without the luxury markup. This direct-to-consumer giant offers a huge variety of materials, from classic long-staple cotton to linen and heathered cashmere. Their product line extends to cozy comforters, supportive pillows, and plush towels.
While sharing Sleepyhead’s commitment to high-quality comfort, Brooklinen has a more accessible and playful branding style. With sheet sets starting around $100, it's a fantastic choice for anyone looking to upgrade their bedding with reliable, stylish options that won’t break the bank.
Shop now at brooklinen.com
3. Loom & Leaf
Part of the Saatva family, Loom & Leaf focuses exclusively on premium memory foam mattresses. They use eco-friendly materials like plant-based foams and a quilted organic cotton cover, tying into Sleepyhead's promise of sustainable comfort. Their mattresses are engineered for cool, supportive sleep with multiple firmness levels.
Loom & Leaf is an excellent alternative if you love Sleepyhead's quality but are specifically seeking an ultra-premium memory foam mattress solution. Expect a luxe feel with prices starting around $1,300, delivering serious support and body-contouring comfort.
Shop now at loomandleaf.com
4. Casper
Casper is a pioneer in the bed-in-a-box world, known for its thoughtfully engineered foam and hybrid mattresses designed for universal comfort. The brand takes a scientific approach to sleep, creating zoned support to align your spine while you rest. Beyond mattresses, they offer pillows, bedding, bed frames, and even a glow light to help you wind down.
Like Sleepyhead, Casper blends innovative technology with cozy materials for a better night's sleep. Their modern, clean aesthetic and mid-range pricing (mattresses from $595-$2,295) make them a strong competitor for anyone prioritizing both comfort and ergonomic design.
Shop now at casper.com
5. The Company Store
For timeless comfort and a massive selection, The Company Store is a classic choice. For decades, they've been a trusted source for high-quality down comforters, cozy flannel sheets, and every type of bedding imaginable. Their style can range from traditional and preppy to simple and modern.
Where The Company Store aligns with Sleepyhead is in its commitment to plush, cozy materials and durability. However, it offers a much broader range of styles and price points, making it a great stop if you love layering different textures and patterns for an extra-inviting bed.
Shop now at thecompanystore.com
6. Snowe
Snowe delivers luxury home essentials with a simple, sophisticated philosophy: "no fluff." Their bedding collection is designed with an elegant, minimalist aesthetic, focusing on top-tier materials like Italian-milled percale and brushed linen. Their products are made to last and look timeless.
Snowe is for those who love Sleepyhead's modern minimalism but crave an even more refined and stripped-back look. Their commitment to thoughtful design without unnecessary frills results in a crisp, clean, and incredibly comfortable sleep environment that feels like a five-star hotel.
Shop now at snowehome.com
7. Rifle Paper Co. x Pottery Barn
This beloved collaboration brings Rifle Paper Co.'s iconic whimsical florals and charming illustrations to Pottery Barn's classic, comfortable home essentials. This collection includes everything from quilt and duvet cover sets to cheerful throw pillows that can brighten up any bedroom.
While Pottery Barn's baseline comfort and quality align with Sleepyhead, this collaboration introduces a bold, decorative flair. It's the perfect choice for anyone who wants their cozy sleep space to reflect a more playful and artistic personality without sacrificing quality.
Shop now at potterybarn.com
8. Tuft & Needle
Tuft & Needle was founded on the idea of creating a high-quality, no-nonsense mattress at a fair price. They specialize in their proprietary T&N Adaptive foam, which is breathable, supportive, and avoids the "sinking" feeling of traditional memory foam. They also offer simple, well-made bedding basics.
Like Sleepyhead, Tuft & Needle is focused on delivering a comfortable sleep experience. However, T&N champions a more minimalist, value-driven approach. It’s an ideal alternative if you want a reliable, fuss-free mattress and bedding without overpaying for extra features.
Shop now at tuftandneedle.com
9. Boll & Branch
Boll & Branch is synonymous with ethical luxury. They specialize in 100% organic, Fair Trade-certified cotton bedding, creating incredibly soft and buttery sheets, duvets, and blankets. From source to stitch, their entire production process is focused on sustainability and transparency.
This brand is perfect for the Sleepyhead fan who wants to lean even further into conscious consumption. The quality is exceptional, and their commitment to toxin-free materials means you can rest easy knowing your bed is as good for the planet as it is for you.
Shop now at bollandbranch.com
10. Avocado Green
Avocado is a leader in certified organic and non-toxic sleep products. Their mattresses are handmade in California using natural materials like organic latex, wool, and cotton. They've expanded their line to include organic modern furniture and bedding, all produced with a strong commitment to environmental responsibility.
If the eco-friendly aspect of Sleepyhead is what draws you in, Avocado takes it to the next level. They appeal to health-conscious consumers who prioritize a truly natural sleep environment and are willing to invest in premium, sustainable craftsmanship.
Shop now at avocadogreenmattress.com
11. West Elm
West Elm is a go-to for modern home furnishings, and its sleep collection is no exception. They offer a stylish range of bedding, headboards, and mattresses that merge contemporary design with cozy comfort. You'll find materials like soft TENCEL™, Belgian flax linen, and organic cotton in chic, on-trend colors and patterns.
Compared to Sleepyhead, West Elm is more design-forward and trend-responsive. It's a fantastic place to shop if you want your bedroom to feel cohesive and stylish, with beautiful bedding that complements your modern furniture and decor.
Shop now at westelm.com
12. Coyuchi
Coyuchi has been a pioneer in sustainable textiles for over 30 years. They craft luxury organic bedding, towels, and sleepwear using eco-friendly materials like GOTS-certified organic cotton, linen, and wool. Their aesthetic is inspired by nature, with a relaxed, coastal feel and earthy tones.
Like Boll & Branch, Coyuchi is an excellent choice for a Sleepyhead devotee who wants to double down on an organic lifestyle. Their products are renowned for their exceptional softness and heirloom quality, designed to offer serene, nature-inspired comfort that lasts.
Shop now at coyuchi.com
13. Frette
If you've ever slept in a truly luxurious hotel bed and wished you could recreate it at home, you were likely sleeping on Frette. For over 160 years, this Italian brand has provided the world's finest hotels and homes with opulent, impeccably crafted linens. This is ultimate, five-star luxury.
Frette occupies a much higher price point than Sleepyhead, but it shares a dedication to unparalleled comfort and quality. It’s an aspirational brand for those who view their bedding as a true investment in indulgent rest and timeless elegance.
Shop now at frette.com
14. Malouf
Malouf is dedicated to the science of sleep, offering a wide array of premium sleep products designed for customized comfort. They are especially known for their innovative pillows, mattress toppers, and adjustable bed bases. Their product line features advanced materials like cooling gels, infused memory foams, and natural fibers.
Malouf aligns with Sleepyhead's use of tech-forward materials to improve sleep quality. If you are struggling with a specific sleep issue - like sleeping hot or needing better neck support - Malouf’s highly specialized and technical solutions are worth exploring.
Shop now at maloufsleep.com
15. Hästens
Instantly recognizable by their signature blue check pattern, Hästens is a Swedish heritage brand that crafts incredibly luxurious beds. Each bed is handmade to order using only the finest all-natural materials like horsehair, cotton, wool, and flax. Hästens doesn’t just sell mattresses, they sell what they call "the best sleep of your life."
This is the pinnacle of the sleep essentials market, with beds starting well above $10,000. It's a supreme alternative for those who see sleep not just as a necessity, but as the ultimate form of art, wellness, and self-care, and who are ready to make a significant lifetime investment.
Shop now at hastens.com
16. Awara
Awara focuses on making eco-friendly sleep accessible and affordable. Their signature product is a hybrid mattress made with natural Dunlop latex from rubber trees and supportive coils sourced from recycled steel. The cozy wool and organic cotton top gives it a plush, breathable feel.
For those who love Sleepyhead's green credentials but are looking for a latex hybrid specifically, Awara is a perfect fit. They offer a simple, sustainable, and highly comfortable sleep solution at a competitive price point, often with promotions that make them an excellent value.
Shop now at awarasleep.com
17. Luxome
Luxome is all about blending indulgent comfort with innovative fabrics. They are well-known for their buttery-soft bamboo lyocell sheets that are exceptionally cooling, but have also gained a following for their adjustable pillows and incredibly plush weighted blankets. Their focus is on premium, functional materials that enhance relaxation.
If you enjoy Sleepyhead for its cozy feeling and advanced materials, Luxome is right up your alley. They’re a fantastic brand for people who love tactile luxury and are especially interested in temperature-regulating bedding for a more comfortable night's rest.
Shop now at luxome.com
18. Saatva
Saatva blends the supportive durability of traditional innersprings with the cushioning comfort of eco-friendly foams. They offer a range of luxury hybrid mattresses at different firmness levels, delivered with white-glove service. Beyond mattresses, they provide bases, organic bedding, and cozy bedroom furniture.
Saatva operates in a similar premium-but-accessible space as Sleepyhead. It’s an ideal choice for someone who loves the quality feel but prefers the responsive support and airflow of a hybrid-innerspring over an all-foam mattress.
Shop now at saatva.com
19. Ettitude
Ettitude's claim to fame is its proprietary CleanBamboo™ fabric, a silky-soft and sustainable bamboo lyocell that feels like silk but is easier to care for. This material is incredibly breathable, hypoallergenic, and thermoregulating. Their products range from "sateen" sheeting and comforters to bath robes and pajama sets.
This brand is perfect for anyone seeking the plush, cozy vibe of Sleepyhead but wants to try plant-based textiles beyond cotton or linen. The sleek, smooth feel of their bedding offers a uniquely gentle and cooling comfort.
Shop now at ettitude.com
20. Nest Bedding
Nest Bedding is a family-owned company offering a thoughtfully curated selection of mattresses, bedding, and furniture. They are beloved for their focus on natural and organic materials, as well as highly customizable mattress options that allow couples to choose different firmness levels for each side of the bed.
Nest Bedding shares Sleepyhead's comfortable, eco-conscious ethos but provides more bespoke solutions. It’s an excellent brand for couples with different sleep preferences or anyone seeking a mattress made with certified-clean materials.
Shop now at nestbedding.com
21. Urban Outfitters
Once known mostly for its bohemian clothing and quirky decor, Urban Outfitters is a hidden gem for budget-friendly bedding with tons of personality. Their home collection features trendy patterned duvet sets, plush throw blankets made of faux fur and sherpa, and comfy floor cushions.
Urban Outfitters targets a younger, more trend-driven audience as a budget-friendly solution for all the homegoods someone would need in an apartment or college dorm. It's a perfect starting place for younger readers who enjoy all that Sleepyhead has to offer but have budget constraints. It offers comparable features at a more accessible price point.
Shop now at urbanoutfitters.com
22. Buffy
Buffy is all about "cloud-like" comfort and sustainability. They are most famous for their dreamy comforters, filled with recycled, eco-friendly fiber and wrapped in a super-soft eucalyptus fabric shell. Their products are designed to be light, airy, and gentle on the planet.
If the inviting, plush texture of Sleepyhead is what you seek, Buffy delivers in spades. It’s a great fit for eco-conscious shoppers who sleep hot and want bedding that feels both weightlessly cozy and exceptionally breathable.
Shop now at buffy.co
23. Cozy Earth
Praised repeatedly by Oprah as her "favorite," Cozy Earth specializes in ultra-soft, luxury bedding and loungewear made from bamboo viscose. Their material is renowned for its incredible softness, temperature-regulating properties, and moisture-wicking ability, promising a comfortable sleep for even the warmest sleepers.
Like Sleepyhead, Cozy Earth is built on the promise of premium comfort. It’s a definite step up in price, but for those seeking an unparalleled silky-soft feel and ultimate breathability, this brand is an indulgent and worthwhile choice.
Shop now at cozyearth.com
24. Lunya
While Sleepyhead offers sleepwear, Lunya lives and breathes it. Lunya designs sophisticated, functional sleepwear using innovative, thermoregulating fabrics like washable silk and modal. Their pieces are thoughtfully designed with details like no-twist straps and pocketed shorts to be as practical as they are beautiful.
This brand is the perfect complement for someone who has already perfected their bedding and now wants to upgrade their sleep attire. If you love Sleepyhead's cozy aesthetic, you'll appreciate Lunya's modern, minimalist approach to making rest feel luxurious and effortless.
Shop now at lunya.co
25. Silk & Snow
Silk & Snow is a Canadian brand dedicated to creating thoughtful, high-quality sleep products with transparently sourced materials. They offer a range of hybrid and all-foam mattresses, alongside premium bedding like Egyptian cotton sheets and down alternative duvet inserts.
Mirroring Sleepyhead's quality-first ethos, Silk & Snow provides cozy, premium essentials with a keen eye on the supply chain. They are a fantastic all-around choice for anyone who values well-made basics and a traceable, honest approach to manufacturing.
Shop now at silkandsnow.com
26. Quince
Quince's mission is to offer high-quality essentials at radically low prices by cutting out the middleman. Their home collection includes luxurious bedding made from materials like European linen, organic cotton, and even mulberry silk, often priced significantly lower than competitors.
If you're drawn to Sleepyhead's premium materials but are budget-conscious, Quince is your dream come true. You can get a similar level of cozy luxury without the steep price tag, making it easy to upgrade your entire bedroom setup affordably.
Shop now at quince.com
27. Slumber Cloud
Slumber Cloud builds its products around Outlast®, a technology originally developed for NASA to regulate temperature. They apply this tech to everything from pillows and mattress pads to sheet sets and comforters, working to absorb, store, and release heat to keep your body at an optimal temperature all night.
This brand is for the Sleepyhead fan who loves innovative fabric tech. If your main sleep problem is sleeping too hot or too cold, Slumber Cloud offers a lineup of highly functional and cozy solutions that actively work to solve temperature swings.
Shop now at slumbercloud.com
28. Purple
Purple became famous for its unique GelFlex Grid, an elastic polymer layer that cushions pressure points while supporting your body. Initially offered in mattresses, this technology is now in pillows, seat cushions, and more. It offers a distinct combination of soft comfort and firm support.
Like Sleepyhead, Purple is a brand dedicated to engineering better sleep. However, its technology is completely different from traditional foam or springs. It’s a brand for the adventurous sleeper who is intrigued by groundbreaking materials and wants to try something truly innovative.
Shop now at purple.com
29. Birch
Made by Helix, Birch is a brand focused entirely on natural and organic sleep essentials. Their flagship mattress is a latex hybrid made with organic cotton, natural Talalay latex, and ethically sourced wool, all certified by GREENGUARD Gold and GOTS. They also have a collection of equally pristine pillows and mattress toppers.
Birch is the perfect intersection of Sleepyhead's eco-consciousness and cozy feel. It’s an ideal match for health-conscious consumers who demand stringent certifications and want supportive, comfortable products crafted from nature’s best materials.
Shop now at birchliving.com
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