If you've ever fallen for a print that's equal parts whimsical, charming, and a little bit vintage, you're likely familiar with Rifle Paper Co. While they started with stationery, their expansion into home decor captured our hearts, especially with their stunning, pattern-rich rugs that bring a storybook feel to any room.
For those who adore that lush, illustrative, and floral-forward aesthetic, you're in luck. There are plenty of other brands that capture a similar magic. Here are 18 brands to check out if you’re looking for a charming rug inspired by the Rifle Paper Co. vibe.
1. Luxe Garden
Luxe Garden delivers a romantic, vintage-inspired collection of botanical-themed rugs that feel right at home with Rifle Paper Co.'s aesthetic. Their designs feature dreamy floral patterns and soft pastel colors, all crafted from eco-friendly materials. Where they stand out is their deep commitment to sustainability and artisanal techniques, making their rugs an excellent choice for a beautiful and eco-conscious home.
Shop now at luxegarden.com
2. Anthropologie
A go-to for all things eclectic and artful, Anthropologie's rug selection is full of floral and vintage-inspired designs that echo Rifle Paper Co.'s romantic charm. You'll find everything from soft, printed florals to textured, hand-tufted creations. While similar in their artistic spirit, Anthropologie's collection often leans more into a boho-chic or globally-inspired direction, offering a slightly more laid-back take on whimsical decor.
Shop now at anthropologie.com
3. The Citizenry
The Citizenry champions ethical craftsmanship, partnering with artisans across the globe to create unique, story-rich home goods. Their rug designs are inspired by traditional folk art and feel both sophisticated and soulful. Compared to Rifle Paper Co.'s whimsical American illustrations, The Citizenry offers a more global, handcrafted aesthetic, perfect for adding rich texture and a sense of worldly artistry to your space.
Shop now at the-citizenry.com
4. Ruggable
For lovers of beautiful patterns and ultimate practicality, Ruggable is a game-changer. They offer a huge variety of stylish, floral, and vintage-inspired designs that are completely machine-washable. While sharing Rifle Paper Co.'s appreciation for charming prints, Ruggable's key differentiator is its innovative two-piece system, making it incredibly easy to keep your floors looking fresh, even in high-traffic areas.
Shop now at ruggable.com
5. Spoonflower
Spoonflower is a creative's dream, functioning as a marketplace for independent artists to upload their designs onto fabric, wallpaper, and home decor, including rugs. You'll find an endless supply of charming floral patterns that align with the Rifle Paper Co. style. The magic of Spoonflower is in its customization - you get the whimsical, artistic vibe but with the ability to choose from thousands of unique, artist-made designs.
Shop now at spoonflower.com
6. Loloi Rugs
Working with renowned designers, Loloi consistently produces high-quality, art-driven rugs. Their collections feature a fantastic array of vibrant florals and updated vintage motifs. Like Rifle Paper Co., they love bold patterns and colors that make a statement. However, Loloi often adds a more contemporary or eclectic feel, sometimes pairing traditional looks with modern palettes for a fresh take.
Shop now at loloi.com
7. Jungalow
Created by designer and artist Justina Blakeney, Jungalow is all about celebrating color, pattern, and life. The brand’s aesthetic is lush, leafy, and unapologetically bold, making it a perfect match for those who love Rifle Paper Co.'s vibrant florals. While both brands share a love for nature-inspired prints, Jungalow's vibe is more bohemian and tropical, bringing an energetic, jungle-inspired spirit to your home.
Shop now at jungalow.com
8. Sisal & Co.
For a more natural and understated take on floral design, Sisal & Co. is a lovely choice. They specialize in handcrafted rugs made from organic fibers like jute, wool, and seagrass, often with subtle botanical details. Their approach is similar to Rifle Paper Co.'s in its focus on thoughtful craftsmanship, but Sisal & Co. leans into an earthy, rustic-chic aesthetic perfect for grounding a room with natural texture.
Shop now at sisalandco.com
9. Etsy (Various Sellers)
Etsy is a vast marketplace brimming with independent artists, small boutiques, and vintage sellers offering charming rugs. You can discover everything from hand-knotted floral pieces to unique vintage finds that perfectly capture the whimsical and storybook vibe of Rifle Paper Co. The key here is variety - you can find something truly one-of-a-kind and often work directly with an artist or curator to find the perfect piece.
Shop now at etsy.com
10. Crate & Barrel
Known for its chic and timeless home furnishings, Crate & Barrel's rug collection often includes beautifully curated floral and vintage-style options. Their designs lean toward a modern-transitional feel, blending classic patterns with a more contemporary polish. If you appreciate Rifle Paper Co.'s artistic flair but prefer slightly more restrained and modern floral motifs, Crate & Barrel is a great place to look.
Shop now at crateandbarrel.com
11. West Elm
West Elm walks the line between modern design and handcrafted charm, and their rugs are no exception. Their selection includes botanical and floral patterns with bold graphics and soft, inviting colorways. They match Rifle Paper Co.'s artistic energy but often express it through more abstract or geometric interpretations of floral themes, making their pieces a perfect fit for a modern home that loves pattern.
Shop now at westelm.com
12. Harlequin Rugs
Harlequin Rugs specializes in artistic, intricately detailed designs that feel like masterpieces for your floor. Many of their pieces have a vintage, tapestry-like quality that speaks to classic craftsmanship. They share Rifle Paper Co.'s passion for rich, artistic patterns, but Harlequin tends to evoke a more classic, heirloom feel, perfect for creating a sophisticated and timeless atmosphere.
Shop now at harlequinrugs.com
13. Surya
Surya offers an incredibly wide range of rugs that often feature floral, bohemian, and eclectic motifs at accessible price points. Like Rifle Paper Co., their collections are filled with vibrant and colorful patterns that can instantly inject personality into a room. Surya's style often incorporates global design elements and a contemporary palette, giving their floral designs a fresh, eclectic spin.
Shop now at surya.com
14. Magnolia Home
Under the creative eye of Joanna Gaines, Magnolia Home offers rugs that combine cozy comfort with timeless, rustic style. Their floral-inspired patterns often have a soft, faded quality that feels nostalgic and welcoming. Magnolia captures the same storybook charm as Rifle Paper Co. but filters it through a warm, modern farmhouse lens that feels both inviting and familiar.
Shop now at magnolia.com
15. Bungalow 5
Bungalow 5 is known for its boutique-style pieces that blend classical elegance with a fresh, eclectic twist. Their rug selection includes lush botanical and floral designs with a touch of opulence. They align with Rifle Paper Co.'s artistic and decorative spirit but elevate it into a more luxurious, high-end space, making their rugs a go-to for a glamorous, statement-making interior.
Shop now at bungalow5.com
16. Nanimarquina
As a high-end, design-forward brand, Nanimarquina is celebrated for its exceptional quality and artistic vision. Their collections frequently explore abstract botanical and floral motifs derived from nature and crafted with sustainable materials. While sharing Rifle Paper Co.'s love for art-inspired decor, Nanimarquina offers a distinctly modern, abstract interpretation fit for contemporary collectors.
Shop now at nanimarquina.com
17. Etsy (Small Boutiques & Artists)
Beyond its vintage selection, Etsy is home to countless independent artists and small boutiques creating entirely new, handmade rugs. This is where you can find truly bespoke pieces, like custom punch-needle florals or hand-tufted botanical designs. This is a great way to capture that unique, whimsical spirit of Rifle Paper Co. while supporting an individual maker and getting a one-of-a-kind rug.
Shop now at etsy.com
18. Pottery Barn
Pottery Barn is a master of creating warm, classic, and comfortable spaces. Their rug collection includes many timeless floral and botanical patterns crafted with quality and durability in mind. Their style aligns with Rifle Paper Co.'s affection for pretty prints but grounds them in a more traditional and subdued American classic aesthetic, perfect for creating an elegant, relaxed, and cohesive home.
Shop now at potterybarn.com
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
Looking for more inspiration? Explore our curated design guides to find your next favorite piece.

