If you love sinking into ultra-soft, hotel-quality bedding, you’re likely already familiar with Pure Parima. They've nailed the formula for luxury with their focus on authentic Egyptian cotton, resulting in sheets that are breathable, durable, and incredibly comfortable. Their minimalist style and commitment to sustainable, eco-friendly production make them a go-to for creating a serene bedroom retreat.
For those of us who appreciate that blend of top-tier quality, sophisticated design, and conscious craftsmanship, the good news is there are plenty of other amazing bedding brands to discover. Here are 19 brands like Pure Parima that will turn your bedroom into the ultimate sanctuary.
1. Brooklinen
Brooklinen is the internet's favorite bedding brand for a reason, offering that coveted hotel-quality feel at a more direct-to-consumer price. With bestsellers in buttery-soft sateen, crisp percale, and breezy linen, their aesthetic is modern and stylish. Their sheet sets typically run from $100 to $250.
While Pure Parima hones in on Egyptian cotton, Brooklinen provides a wider variety of popular materials, including linen and Tencel options. They are a fantastic choice if you want top-rated quality and a modern look without settling for just one type of fabric.
Shop now at brooklinen.com
2. Frette
If you've ever slept in a truly luxurious boutique hotel, you might have been sleeping on Frette. This heritage brand is synonymous with high-end, opulent linens, crafted with exceptional Italian artistry. Their collections feature fine Egyptian cotton with sophisticated details like intricate embroidery, putting their prices anywhere from $300 to over $1,000.
While Pure Parima provides minimalist, eco-conscious luxury, Frette represents a more traditional, ornate opulence. It's the go-to for those who want their bedding to be a timeless, elegant statement piece with unmatched craftsmanship.
Shop now at frette.com
3. Loom & Leaf (by Saatva)
Best known for their premium memory foam mattresses, Loom & Leaf also offers beautiful bedding accessories that focus on blending luxury with wellness. Their sheet sets are made from soft, breathable organic cotton and are engineered for ultimate comfort and sleep health, with prices around $150–$250.
Like Pure Parima, they prioritize eco-friendly and high-quality materials. However, Loom & Leaf's unique edge is its focus on supportive, hypoallergenic designs that complement their top-tier mattresses, making them a great option for health-conscious sleepers.
Shop now at loomandleaf.com
4. Snowe
Snowe is all about elevating everyday essentials with a minimalist, thoughtful design philosophy. Their bedding, made from high-quality percale, sateen, and linen, is designed to be timeless and durable, with prices typically in the $150-$300 range. They master the art of simple, understated luxury that looks effortlessly chic.
Compared to Pure Parima's focus on pure cotton softness, Snowe offers a broader textural palette with a decidedly modern aesthetic. It's the perfect brand for anyone who appreciates refined details and wants their bedding to be as practical as it is beautiful.
Shop now at snowe.com
5. The Company Store
A trusted name in bedding for decades, The Company Store offers a massive selection of high-quality sheets, duvets, and comforters across various materials, including organic cotton and linen. With most items priced between $50 and $200, they offer exceptional value and comfort.
Think of them as a more accessible and varied alternative to Pure Parima. While you can find premium materials here, The Company Store excels at providing durable, comfortable, and budget-friendly options for the entire family without compromising on quality.
Shop now at thecompanystore.com
6. L.L.Bean
Famous for its rugged, built-to-last gear, L.L.Bean applies that same commitment to quality and durability to its bedding collection. They are particularly loved for their cozy flannel and soft organic cotton percale sheets, which are usually priced under $150. Their vibe is classic, comfortable, and timeless.
While Pure Parima offers a more delicate, spa-like luxury, L.L.Bean focuses on creating incredibly comfortable and long-lasting bedding that stands up to years of use. It's perfect for anyone prioritizing no-fuss durability and classic American style.
Shop now at llbean.com
7. Parachute
Parachute has become a household name for its effortlessly chic bedding made from premium materials like linen, percale, and sateen. With a calm, neutral color palette and a focus on simple perfection, they help create a serene bedroom environment. Prices generally fall in the $100 to $250 range.
Both Parachute and Pure Parima cater to a similar customer who values high-quality, eco-conscious materials and a minimalist aesthetic. The main difference lies in focus: Pure Parima is king of Egyptian cotton, while Parachute is equally celebrated for its lived-in, supremely soft linen.
Shop now at parachutehome.com
8. Riley Home
Riley Home brings an artisanal touch to bedding, offering unique textures crafted from organic cotton, linen, and Tencel. With prices around $200–$350, their products sport exceptional details and eco-friendly dyes, creating a sophisticated and ethically-made lineup.
If you love Pure Parima's quality but are looking for something a bit more exclusive and handcrafted, Riley Home is a great choice. They offer a boutique experience, with a focus on artisanal craftsmanship and distinctive textiles that feel special and unique.
Shop now at rileyhome.com
9. Coyuchi
For the truly eco-conscious shopper, Coyuchi is a dream come true. For over 30 years, they’ve been committed to creating eco-luxury bedding from 100% organic, Fair Trade-certified cotton and linen. Their style is natural and earthy, with prices between $150 and $300.
Coyuchi shares Pure Parima’s commitment to sustainability but takes it a step further with rigorous organic and fair-trade certifications. If transparency in the supply chain is as important to you as the softness of your sheets, Coyuchi is the brand for you.
Shop now at coyuchi.com
10. Haven Linen Co.
As their name suggests, Haven Linen Co. specializes in beautiful, handmade linen bedding. Their products are celebrated for their natural textures, durability, and a relaxed, rustic-luxe aesthetic. Priced between $150 and $250, they use eco-friendly dyes to achieve their soft, calming color palette.
This is a fantastic alternative to Pure Parima for anyone who specifically loves the casual, breathable feel of linen. While Pure Parima masters the polish of Egyptian cotton, Haven Linen Co. excels at that perfectly rumpled, effortlessly comfortable linen look.
Shop now at havenlinen.co
11. Matouk
Matouk is a heritage brand that offers exquisitely handcrafted bedding made in the USA from the world's finest fabrics, including Egyptian cotton. They are known for their classic, refined style and intricate embroideries, with prices ranging from $250 to over $1,000 for their more ornate sets.
While sharing a love for premium materials with Pure Parima, Matouk caters to a more traditional luxury customer who appreciates embellished details and timeless elegance. Think of them as the beautifully tailored couturier of the bedding world.
Shop now at matouk.com
12. Boll & Branch
Boll & Branch was one of the first brands to make ethical production a cornerstone of their identity, specializing in incredibly soft, 100% organic, fair-trade certified cotton bedding. With prices generally landing between $120 and $250, they offer luxury with a clear conscience.
Like Pure Parima, they deliver breathable, high-quality, and sustainable products. Boll & Branch stands out with its emphatic commitment to fair-trade practices, ensuring ethical treatment from farm to factory, which strongly resonates with socially conscious buyers.
Shop now at bollandbranch.com
13. Sijo
Sijo combines material science with a modern, minimalist aesthetic to create high-performance, eco-friendly bedding. They are known for innovative fabrics like their AiryWeight Eucalyptus (Tencel) and French Linen, with prices usually in the $200 to $350 range. Their vibe is sleek, thoughtful, and sustainable.
They occupy a similar eco-luxe space as Pure Parima but appeal to a slightly more modern, tech-savvy consumer who's interested in the performance benefits of fabric innovation. If you're a hot sleeper looking for cooling comfort, Sijo is a must-try.
Shop now at sijo.co
14. Linenwalas
Linenwalas is focused on handcrafted, artisanal linen goods, ranging from beautiful sheet sets to pillows and throws. With a price point of around $150 to $300, their products are defined by natural textures, eco-friendly production, and a rustic, boho-luxe aesthetic.
They are another excellent linen-focused alternative to Pure Parima's cotton. Linenwalas is perfect for someone who loves the look of imperfection and wants pieces that feel truly handmade and deeply connected to natural materials.
Shop now at linenwalas.com
15. Hastens
Hastens is the pinnacle of sleep luxury. The iconic Swedish brand is famous for its handcrafted, bespoke beds made exclusively from natural materials like horsehair, wool, and cotton. Their accompanying bedding, priced well over $1,000, reflects that same standard of artisanal, heirloom quality.
This is a brand for the ultimate luxury seeker. While Pure Parima offers fantastic bedding, Hastens delivers a complete, ultra-high-end sleep system for those to whom money is no object in the pursuit of perfect rest.
Shop now at hastens.com
16. Arhaus
Known for its globally inspired, artisan-crafted furniture, Arhaus brings that same spirit to its bedding and home textiles. Expect rich textures, unique patterns, and sustainable materials that create a rustic, boho-chic environment. Prices for their artisanal bedding typically range from $200-$600.
If you find Pure Parima a bit too minimalist for your taste, Arhaus provides a wonderful alternative. Their bedding collections are full of personality and character, perfect for making a stylish statement in the bedroom.
Shop now at arhaus.com
17. Lands’ End
For generations, Lands’ End has been a reliable source for comfortable and extremely durable home goods. Their bedding collection focuses on classic styles in percale, flannel, and sateen, offering solid quality at an affordable price point, mostly under $150.
While not a direct competitor on the luxury front, Lands' End is a great alternative for those who appreciate Pure Parima's quality but need a more budget-friendly, practical option for a guest room or everyday use that's guaranteed to last.
Shop now at landsend.com
18. Cultiver
Cultiver specializes in pure, high-quality European linen that infuses the bedroom with a sense of relaxed, everyday luxury. Their beautifully curated color palette and stonewashed fabrics create a breezy, sophisticated feel, with sheet sets costing around $200–$350.
They are a top-tier choice for devoted linen lovers. Much like Pure Parima is a destination for the best Egyptian cotton, Cultiver has established itself as a go-to for premium, thoughtfully designed linen bedding that gets softer with every wash.
Shop now at cultiver.com
19. Cozy Earth
Often lauded as one of Oprah's favorite things, Cozy Earth is famous for its divinely soft bedding made from responsibly sourced bamboo viscose. This unique material is amazing for regulating temperature, making it a great option for people who tend to sleep hot. Sets range from about $250-$400.
Sharing space with Pure Parima in the sustainable luxury category, Cozy Earth’s key differentiator is its proprietary bamboo fabric. If unparalleled softness and breathability are your top priorities, their famously soft and cooling bedding is absolutely worth the investment.
Shop now at cozyearth.com
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