If you're furnishing your space, you've probably come across Noa Home. It's a fantastic choice for blending modern, clean lines with a warm, cozy feeling, all without breaking the bank. Their focus on soft textures and neutral palettes makes creating an inviting home refreshingly simple.
But part of the fun is discovering new places to shop. If you love Noa's Scandinavian-inspired, comfortable aesthetic, you're in luck. There are plenty of other brands that hit that same sweet spot. Here are 17 similar brands perfect for creating a stylish and cozy home.
1. H&M Home
H&M Home is the go-to for affordable, on-trend decor that feels distinctly Scandinavian. They offer everything from cozy linens and cushions to small furniture pieces and chic storage solutions. It’s the perfect place to pick up stylish accents that pull a room together.
While their price point is comparable to Noa Home, H&M Home stands out for its frequent designer collaborations and seasonal collections, which means there’s always something new to discover. If you want to keep your space fresh with trendy touches that feel cozy and modern, it's a must-shop.
Shop now at hm.com
2. IKEA
No list of affordable home decor would be complete without IKEA. The Swedish powerhouse is famous for its practical, DIY-friendly furniture and clever home solutions that embody modern, minimalist design. From the perfect sofa to a full kitchen setup, their focus is on functionality.
Compared to Noa Home, IKEA's aesthetic can feel a bit more utilitarian, but their versatile pieces are the foundation of countless cozy, stylish homes. They offer unbeatable value if you're looking for clean design that just works.
Shop now at ikea.com
3. West Elm
West Elm is where mid-century modern design meets cozy, sustainable living. Their collections are filled with warm woods, plush textiles, and contemporary shapes that make any space feel both polished and inviting. They have a strong commitment to Fair Trade Certified products and sourcing sustainable materials.
West Elm’s price point is a bit higher than Noa Home’s, but they share a focus on high-quality design. It’s an excellent choice if you’re looking to invest in pieces with a timeless, eco-conscious appeal that will last for years.
Shop now at westelm.com
4. Article
Article delivers high-quality modern furniture directly to your door, cutting out the middleman and keeping prices reasonable. Known for a sleek, Scandinavian vibe, their sofas, dining tables, and bedroom furniture feature clean lines and soft, inviting fabrics. Think cozy minimalism that's built to last.
They share Noa Home’s cozy-modern aesthetic, but with a more streamlined and contemporary edge. Article makes the online furniture shopping process incredibly easy and is perfect for anyone wanting stylish, dependable pieces without the showroom hassle.
Shop now at article.com
5. CB2
Think of CB2 as Crate & Barrel’s younger, edgier sibling. It offers modern, minimalist furniture and decor that isn’t afraid to be bold. You’ll find unique lighting, statement rugs, and sleek silhouettes that add a punch of personality to any room.
With prices in a similar range to Noa Home, CB2 offers a path to that cozy-modern feel but with a more avant-garde twist. If your style leans a little more creative and unexpected, CB2 is a great place to explore.
Shop now at cb2.com
6. Maison du Monde
Originating from Europe, Maison du Monde captures an eclectic, global-inspired style better than almost anyone. Their expansive collections are perfect for creating layered, cozy interiors with a touch of boho or vintage charm. From rattan chairs to colorful textiles, their pieces feel unique and worldly.
Like Noa Home, they prioritize affordability and a huge variety, but Maison du Monde is where you go when you want to inject more personality and curated wanderlust into your space instead of clean minimalism.
Shop now at maisondu.com
7. Urban Outfitters Home
For a youthful, trendy take on cozy living, Urban Outfitters Home is a go-to. Their collection is full of boho-chic decor, plush textiles, and vintage-inspired furniture perfect for apartments and smaller spaces. Think tapestry wall hangings, playful bedding, and unique conversational pieces.
They cater to a similar audience as Noa Home - those looking to create a relaxed, stylish interior - but with a decidedly more bohemian and eclectic spin. It’s great for anyone wanting to build a home that feels personal and lived-in.
Shop now at urbanoutfitters.com
8. JYSK
JYSK is a Danish brand that excels in affordable, Scandinavian-style staples for the home. A global powerhouse, they offer practical furniture, Hygge-inspired textiles, and functional accessories. Their designs are often geared toward small-space living, with smart, space-saving solutions.
Sharing that clean, minimalist vibe with Noa Home, JYSK strongly emphasizes function and value. It’s a fantastic source for basics and cozy essentials that align with a Scandinavian design ethos without a hefty price.
Shop now at jysk.com
9. Zara Home
Bringing the fast-fashion model to home decor, Zara Home offers chic, contemporary textiles, dinnerware, and decor accents. Their collections channel a sophisticated, modern elegance with their neutral palettes, rich textures, and clean design.
Compared to Noa Home's comforting warmth, Zara Home feels a bit more polished and fashion-forward. It’s the perfect brand for finding those editorial-worthy touches - like luxe bedding or a perfect vase - that elevate your home with understated style.
Shop now at zarahome.com
10. Made
Made is a UK-based brand that collaborates with independent designers to create unique, contemporary pieces without the high-end boutique price tag. They are known for their comfortable yet chic sofas, standout lighting, and furniture that has a bit of personality.
Sharing Noa Home’s stylish and affordable approach, Made differentiates itself with more unique and often customizable options. It’s an amazing source for discovering design-forward pieces that make your home look and feel curated.
Shop now at made.com
11. Serena &, Lily
Serena &, Lily has perfected the art of breezy, coastal-inspired luxury. Their collections feature airy furniture, soft linens in their signature blue-and-white palettes, and beautiful woven textures. Everything they make is geared toward creating a relaxed, refined, and inviting atmosphere.
While their prices are significantly higher than Noa Home’s, they share the same core focus on comfortable, stylish living. If you’re ready to invest in a coastal, resort-like vibe, Serena &, Lily is the ultimate destination.
Shop now at serenaandlily.com
12. The Citizenry
The Citizenry works with artisans from around the world to bring handcrafted, ethically-made decor and furniture to your home. Their collection is defined by natural materials, thoughtful craftsmanship, and a global boho aesthetic. Each piece tells a story.
Like Noa Home, The Citizenry values well-made, cozy pieces. But their distinguishing factor is a deep commitment to ethical sourcing and the unique, heirloom quality of their products. It’s the brand for anyone who values transparency and artisanal design.
Shop now at the-citizenry.com
13. AllModern
As Wayfair’s go-to for all things modern, AllModern offers a massive selection of contemporary and mid-century furniture and decor. Their inventory is vast, making it easy to find everything from a sleek sofa to the perfect set of dining chairs at an accessible price point.
AllModern is comparable to Noa Home in its range and approachable pricing but leans more toward mass-market trends and provides endless options. It’s a great one-stop-shop if you want to quickly furnish a room with a contemporary, cohesive look.
Shop now at allmodern.com
14. Havertys
Havertys has been providing quality home furnishings for decades, focusing on comfortable, durable pieces that stand the test of time. Their offerings range from classic to contemporary, with an emphasis on plush sofas, solid wood furniture, and family-friendly designs.
They share Noa Home’s commitment to comfort and craftsmanship, but Havertys’ style often incorporates more traditional elements. It’s a dependable choice for investment pieces that blend timeless design with everyday livability.
Shop now at havertys.com
15. Leesa Sleep
While primarily known for their premium mattresses, Leesa has expanded into a full suite of beautifully designed bed frames, pillows, and bedding. Their aesthetic is clean, calming, and minimalist, designed to transform your bedroom into a restful sanctuary.
They share Noa Home’s ethos of comfort-driven design. Though their focus is narrower, Leesa is a champion of achieving that cozy lifestyle, starting with a serene and supportive sleep environment.
Shop now at leesa.com
16. McGee &, Co.
From the minds behind Studio McGee, this brand offers a curated collection that perfectly balances classic and modern styles. Known for a timeless, approachable aesthetic, their pieces feature natural materials, warm textures, and details that feel both rustic and refined. Every item feels intentional and well-designed.
Much like Noa Home, McGee &, Co. is about creating inviting, stylish interiors. However, their signature look leans more "modern farmhouse" or "transitional," making it ideal for those who love bright spaces grounded with a touch of warmth and tradition.
Shop now at mcgeeandco.com
17. Lulu and Georgia
Lulu and Georgia is a playground for decor lovers who follow the latest trends. They offer a stylish array of furniture, and most notably, an incredible selection of rugs that can instantly define a room. Their vibe is luxe, cool, and a little bohemian - always sophisticated.
Similar to Noa Home, they help create inviting spaces, but Lulu and Georgia brings a much more glamorous, fashion-forward perspective. If you want your cozy home to have a touch of statement-making flair, this is where you’ll find it.
Shop now at luluandgeorgia.com
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
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