There's a special kind of comfort that comes with L.L.Bean's home decor - it feels classic, durable, and perfectly rustic. For anyone who loves that reliable, outdoor-inspired aesthetic, their flannel sheets, sturdy furniture, and cozy accents are an easy go-to for creating an inviting and warm space.
If you're looking to capture that same cozy, cabin-like vibe but want to explore some new options, you're in luck. We've rounded up a list of incredible brands that deliver a similar sense of functional, rustic style. From heritage woolens to modern farmhouse essentials, here are 27 brands like L.L.Bean worth checking out.
1. Pendleton
Known for its iconic wool blankets and textiles, Pendleton is a heritage brand that embodies American craftsmanship. Their products often feature Native American-inspired patterns in rich, earthy colors, bringing a warm and rustic charm to any room. Similar to L.L.Bean's focus on durable, timeless pieces, Pendleton's blankets and throws are made to be passed down through generations, making them a perfect addition for a cozy, cabin-style home.
Shop now at pendleton-usa.com
2. Crate & Barrel
While often seen as more modern, Crate & Barrel features a fantastic selection of modern rustic furniture and accessories. They use high-quality materials like reclaimed wood and natural fibers to create pieces that feel both sophisticated and warm. While L.L.Bean leans into classic Americana, Crate & Barrel offers a slightly more contemporary take on rustic living, blending clean lines with inviting textures that feel fresh and timeless.
Shop now at crateandbarrel.com
3. Terrain
For those who love to bring the outdoors in, Terrain is a must-shop destination. Part of the Anthropologie family, this brand specializes in garden-inspired home decor with a beautiful, earthy feel. You'll find everything from handcrafted planters and woven baskets to cozy patterned throws. Like L.L.Bean, Terrain celebrates natural materials and a rustic vibe, but with a uniquely botanical and slightly bohemian twist.
Shop now at shopterrain.com
4. Pottery Barn
Pottery Barn excels at classic, comfortable home decor with a strong farmhouse and rustic influence. Their collection is filled with plush throws, distressed wooden furniture, and vintage-inspired lighting that create an instant sense of warmth. They share L.L.Bean's commitment to quality and comfort, but often with a more polished, "rustic-chic" aesthetic that works just as well in a suburban home as it does in a mountain cabin.
Shop now at potterybarn.com
5. Faribault Mill
Another heritage American brand, Faribault Mill has been crafting high-quality wool and cotton textiles for over 150 years. Their blankets and throws are known for their exceptional durability and simple, timeless designs in muted, earthy tones. If you appreciate L.L.Bean's emphasis on American-made craftsmanship and long-lasting quality, Faribault Mill is a fantastic alternative for cozy home essentials.
Shop now at faribaultmill.com
6. Snowe
Snowe offers a more minimalist take on cozy home goods. Their essentials, from linen throws to simple ceramic decor, come in a palette of neutral, calming tones. They share L.L.Bean's focus on high-quality materials, but strip back the design to its simplest form. For anyone who loves the rustic ideal but prefers a cleaner, more contemporary look, Snowe strikes the perfect balance.
Shop now at snowehome.com
7. The Citizenry
The Citizenry brings a global-inspired feel to rustic decor by partnering directly with artisans from around the world. Their collection includes handcrafted rugs, throws, and decorative objects made from natural materials, each with a unique story. They're similar to L.L.Bean in their commitment to quality, but The Citizenry's aesthetic adds a layer of worldly, bohemian charm to the rustic vibe.
Shop now at the-citizenry.com
8. REI Co-op
While known for outdoor gear, REI Co-op's home and camp section is a hidden gem for rustic decor lovers. They offer ultra-durable outdoor cushions, cozy blankets, and functional accessories designed to bridge the gap between indoor comfort and outdoor adventure. Much like L.L.Bean, their products are built for practicality and have a rugged, adventure-ready feel that is perfect for a rustic space.
Shop now at rei.com
9. Brooklinen
Famous for its "internet-favorite sheets," Brooklinen has expanded its collection to include cozy throws, quilts, and other home textiles that are perfect for creating a rustic retreat. The aesthetic is understated and modern, with a focus on high-quality linen and cotton in calm, neutral hues. If your favorite thing about L.L.Bean is the comfort factor, you'll love the soft, relaxed vibe of Brooklinen's offerings.
Shop now at brooklinen.com
10. Mitchell Gold + Bob Williams
For a more upscale and sophisticated take on rustic, Mitchell Gold + Bob Williams delivers. They focus on comfortable, expertly crafted furniture and home accessories in warm, earthy color palettes. While their prices are higher, they share L.L.Bean's values of timeless style and quality construction, making their pieces investment-worthy choices for a refined yet cozy living space.
Shop now at mgbw.com
11. Serena & Lily
Serena & Lily blends a light, breezy coastal aesthetic with rustic elements like natural woods and woven textures. Think rattan chairs, linen bedding, and chunky knit throws. While the vibe is decidedly more beach-house than cabin, their commitment to relaxed, comfortable living and quality natural materials will appeal to L.L.Bean fans who want a slightly brighter, more coastal version of rustic style.
Shop now at serenaandlily.com
12. Orvis
Like L.L.Bean, Orvis started as an outfitter for outdoor enthusiasts, and that legacy is clear in their home collection. They offer durable blankets, handsome leather goods, and rustic decor that feels perfectly suited for a lodge or farmhouse. If you appreciate L.L.Bean's rugged, adventure-inspired spirit and practical designs, Orvis offers a very similar aesthetic rooted in the traditions of fly fishing and country living.
Shop now at orvis.com
13. West Elm
West Elm is another great destination for a modern take on rustic decor. They often mix sleek, industrial elements with materials like solid mango wood and natural stone. The result is furniture and accessories that feel connected to nature but designed for contemporary, urban living. For those who love L.L.Bean's rustic soul but crave a more modern silhouette, West Elm is a perfect fit.
Shop now at westelm.com
14. Rifle Paper Co.
For a touch of whimsy in your rustic space, look no further than Rifle Paper Co. Known for their charming floral and illustrative patterns, their textiles, art prints, and accessories can add a cozy, vintage-inspired feel. Their warm colors and nature-themed designs are a playful way to bring personality and charm to a home inspired by rustic aesthetics.
Shop now at riflepaperco.com
15. Caldwell Collection
Caldwell Collection focuses on handcrafted rustic furniture made from reclaimed and sustainable solid wood. Their pieces proudly display the natural grain, knots, and textures of the wood, emphasizing an eco-friendly and artisanal approach. If you appreciate the solid, back-to-nature construction found in some of L.L.Bean's classic wooden pieces, you'll love the craftsmanship here.
Shop now at caldwellcollection.com
16. Hearth & Hand with Magnolia
A collaboration between Target and Chip and Joanna Gaines, Hearth & Hand delivers modern farmhouse style at an amazing price point. The collection includes everything from cozy textiles and wooden kitchen accents to vintage-inspired decor. For those who love L.L.Bean's approachability and rustic charm, Hearth & Hand provides an accessible and stylish way to furnish a warm and inviting home.
Shop now at target.com
17. Ruggable
Ruggable is a game-changer for rustic homes, especially those with kids or pets. They specialize in durable, machine-washable rugs in a huge array of vintage-inspired and rustic patterns. You can bring in warmth and texture with muted kilim, Persian, or farmhouse designs, all without worrying about spills or messes - a practicality L.L.Bean fans will surely appreciate.
Shop now at ruggable.com
18. Vermont Flannel
If your love for L.L.Bean starts with their famous flannels, then Vermont Flannel is a brand you need to know. They create incredibly soft, high-quality flannel blankets and loungewear that epitomize rustic comfort. Their products are made with premium cotton and wool, embodying that classic, cozy Vermont vibe that is perfect for curling up by the fire.
Shop now at vermontflannel.com
19. Williams Sonoma Home
Williams Sonoma Home combines rustic elements with luxurious design. Their furniture often features natural materials like solid oak and stone, paired with plush, high-end upholstery. While more formal than L.L.Bean, their focus on quality materials and timeless, warm aesthetics makes them a great option for creating an elegant yet comfortable rustic space.
Shop now at williams-sonoma.com
20. Maine Cottage
For a more colorful take on rustic cottage style, Maine Cottage is the answer. Inspired by coastal living in Maine (just like L.L.Bean), they specialize in wooden furniture that comes in dozens of cheerful, vibrant colors. If you love the solid construction and traditional silhouettes but want to inject more personality and joy into your space, this is the perfect brand.
Shop now at mainecottage.com
21. The Company Store
The Company Store is a fantastic resource for all things cozy, from down comforters to flannel sheets and plush bath towels. Much like L.L.Bean, they are known for high-quality, long-lasting bedding and home textiles. With a wide variety of colors and patterns, including rustic plaids and simple solids, they make it easy to build a warm, inviting bedroom or living area.
Shop now at thecompanystore.com
22. Rustic Natural Home
This brand is dedicated entirely to handcrafted rustic decor made from natural, sustainable materials like reclaimed wood and bamboo. Rustic Natural Home's offerings, including blankets, rugs, and decorative accessories, have a clear artisanal aesthetic. They share L.L.Bean's appreciation for the outdoors and simple beauty, but with a stronger focus on eco-friendly, handmade items.
Shop now at rusticnaturalhome.com
23. Holly Hunt
Positioned at the high-end of the spectrum, Holly Hunt offers sophisticated furniture and decor with a subtle rustic influence. The focus is on exceptional craftsmanship, natural materials like reclaimed wood, and timeless, architectural silhouettes. This brand is for those who love the soul of rustic design but seek it in a highly refined, luxurious form.
Shop now at hollyhunt.com
24. Rejuvenation
Rejuvenation is exceptional at blending vintage, industrial, and rustic styles. They are a go-to for high-quality lighting, hardware, and furniture that feels like it could have been sourced from a historic farmhouse or workshop. Their emphasis on timeless craftsmanship and durable materials gives their pieces a lasting appeal that L.L.Bean customers will recognize and appreciate.
Shop now at rejuvenation.com
25. Bungalow 5
Bungalow 5 offers a sophisticated blend of vintage and rustic-inspired furniture with a touch of elegance. Their pieces often feature natural wood finishes, handcrafted details, and classic silhouettes that feel both timeless and unique. If you're looking for furniture that feels thoughtfully designed and has a cozy, lived-in feel, Bungalow 5 is an excellent brand to explore.
Shop now at bungalow5.com
26. Farmhouse Pottery
Rooted in simplicity and authenticity, Farmhouse Pottery creates stunning, handcrafted ceramics and home goods in Vermont. Their rustic pieces, from mixing bowls to vases and mugs, have a beautiful, handmade quality that brings warmth to any space. For those who love the utilitarian, simple-living aspect of L.L.Bean, Farmhouse Pottery offers everyday objects that are both beautiful and functional.
Shop now at farmhousepottery.com
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
Looking for more inspiration? Explore our curated design guides to find your next favorite piece.
