If you're upgrading your space, you've probably fallen for the chic, contemporary colors from Lick. The brand makes it incredibly easy to find sophisticated, eco-friendly paint shades and stunning wallpapers that give any room an instant dose of effortless style. Their curated approach takes the guesswork out of decorating.
But if you've already browsed their entire collection - or are just looking for a few more options with a similar feel - you're in luck. For those who love Lick's modern aesthetic and commitment to quality, here are 16 other brands worth checking out for your next paint project.
1. Farrow & Ball
Known for their luxurious and deeply nuanced colors, Farrow & Ball offers high-end paints and wallpapers that bring a sense of timeless elegance to any room. Their finishes are famously chalky and matte, creating a rich depth that's hard to replicate. Like Lick, they have strong eco-friendly credentials with low-VOC formulations.
While Farrow & Ball's aesthetic leans more towards classic and heritage styles, their commitment to high-quality, sophisticated finishes makes them a top choice for anyone who appreciates Lick but wants to explore a more traditional palette.
Shop now at farrowandball.com
2. Benjamin Moore
A trusted American institution, Benjamin Moore offers a massive range of interior and exterior paints known for incredible durability and vibrant, true-to-color performance. Lines like their Aura and eco-friendly Natura paints offer smooth application and long-lasting results, putting them in a similar quality tier as Lick.
Although their selection is broader and often caters to professionals, design lovers will find countless modern colors that rival Lick's palette, but often with more variety in finishes.
Shop now at benjaminmoore.com
3. Dulux
Dulux is a global giant in the paint world, known for providing accessible, reliable, and high-quality wall paints for both DIYers and pros. They offer a comprehensive range of colors and finishes, including plenty of eco-friendly options perfect for a modern home update.
While their aesthetic is more mainstream and functional compared to Lick's minimalist, boutique feel, Dulux is an excellent option when you need a wide variety of innovative choices without sacrificing quality.
Shop now at dulux.com
4. Little Greene
Little Greene is a premium, eco-friendly paint brand that's a dream for anyone who loves sophisticated, nature-inspired hues. Their curated palettes are full of soft, muted colors that feel both modern and timeless, lining up perfectly with a minimalist or Scandinavian home aesthetic. Their commitment to using natural ingredients and low-VOC formulas is a major plus.
Similar to Lick in price, quality, and sustainability, Little Greene is an ideal alternative for those who want that same elevated feel with an emphasis on historical and natural colors.
Shop now at little-green.co.uk
5. Sherwin-Williams
With an enormous range of high-quality paints, Sherwin-Williams is a go-to for designers and serious DIYers looking for performance and reliability. Their popular Emerald line is known for its excellent coverage and durability. While they cater to a more traditional market, their color of the year and trend forecasts often include shades perfect for a sleek, modern home.
They share Lick's premium feel and focus on color quality but offer a much larger inventory and more technical solutions for complex projects.
Shop now at sherwin-williams.com
6. Behr
Easily accessible at Home Depot, Behr offers a fantastic balance of affordability and performance. Their product lines like Marquee and Premium Plus provide excellent coverage, great durability, and low-VOC options. At $25-$50 a gallon, they're typically more budget-friendly than Lick.
While they serve a mass market, their huge range of on-trend color options means you can easily find a dupe for a boutique shade. It's a great choice for budget-conscious design lovers who don't want to compromise on a modern aesthetic.
Shop now at behr.com
7. H Premises
H Premises is a boutique paint brand that lives in the same modern, minimalist world as Lick. Their focus is on a highly curated collection of contemporary colors made with clean, eco-friendly formulas. This is a brand for those who value unique, understated aesthetics over endless choices.
Like Lick, they appeal to design-savvy consumers through a direct-to-consumer model and sustainable practices, making them a great discovery for anyone wanting a truly bespoke feel.
Shop now at hpremises.com
8. Clark+Kensington
Available exclusively at Lowe's, Clark+Kensington provides an impressive lineup of affordable, high-quality latex paints praised for their durability and easy application. This is a practical, functional brand designed to stand up to the demands of a busy household.
While its aesthetic is less boutique than Lick's, the brand shares a similar mission of delivering stylish, reliable wall paint at an accessible price point, with a vast color palette to choose from.
Shop now at lowes.com
9. Mylands
As one of Britain's oldest paint manufacturers, Mylands offers artisanal, eco-friendly paints that feel both bespoke and expertly crafted. Their Colors of London collection features rich pigments that create stunning depth on walls, appealing to decorators who want something special.
Their aesthetic strikes a beautiful balance between contemporary trends and historic charm, making Mylands a fantastic, high-end alternative for those who admire Lick's quality.
Shop now at mylands.co.uk
10. Zoffany
Positioned at the luxury end of the market, Zoffany specializes in extraordinary paints and wallpapers that bring a sense of refined elegance to designer-led interiors. Their color palettes are incredibly sophisticated, often featuring subtle undertones that shift beautifully with the light.
While priced higher than Lick, Zoffany is a go-to for anyone wanting a completely polished and premium finish, representing craftsmanship and exclusive style.
Shop now at zoffany.com
11. Pure & Original
Pure & Original is dedicated to producing natural, sustainable, and health-conscious paints. Their beautiful finishes include a unique, super-matte Classico paint and textured options like Fresco lime paint. Their palette feels vibrant yet subdued, perfect for creating soft, minimalist spaces.
They share Lick's eco-focused ethos but stand out with their commitment to natural materials and artisanal textures, offering a more organic feel.
Shop now at pureandoriginal.com
12. Hague Paints
A boutique brand focused on high-quality, eco-friendly wall paints, Hague Paints curates their colors for a distinctly contemporary aesthetic. They emphasize sustainability and craftsmanship, delivering non-toxic finishes that are as beautiful as they are safe for the home.
Their approach aligns closely with Lick's, offering a curated experience for homeowners who want their walls to feel stylish, modern, and consciously decorated.
Shop now at haguepaints.com
13. Arte
Arte is a premium brand known for its high-end, eco-friendly paints that boast rich pigments and flawlessly matte finishes. Hailing from Italy, its colors feel inherently sophisticated and refined, ideal for creating chic, modern interiors with a European touch.
Often set at a higher price point, Arte is comparable to Lick in its dedication to quality and design-forward aesthetics, making it a great choice for a splash of quiet luxury.
Shop now at arte.cn
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
Looking for more inspiration? Explore our curated design guides to find your next favorite piece.
