If you're into creating sleek, contemporary spaces that feel luxurious without the outrageous price tag, you're probably already a fan of Iconic Home. The brand is a master at crafting minimalist, trend-forward furniture that can turn any room into an Instagram-worthy showcase.
But when you've scoured their collection and want more options with a similar modern vibe, where do you look? Don't worry, we've done the browsing for you. Here are 19 brands like Iconic Home that deliver on stylish, modern furnishings every time.
1. Article
Article excels at modern, Scandinavian-inspired furniture that feels both stylish and livable. They are known for bringing a mid-century modern aesthetic to the masses with direct-to-consumer pricing, offering sofas starting around $700. Their focus on clean lines and durable materials makes them a perfect alternative to an Iconic Home piece.
Think of Article as Iconic Home's slightly more Scandi-influenced counterpart. While both share a trendy, contemporary vibe, Article often incorporates more natural wood tones and a distinctly minimalist feel that's perfect for creating a serene, uncluttered space.
Shop now at article.com
2. West Elm
A household name for a reason, West Elm is a go-to for modern, stylish home decor that often features eco-friendly and Fair Trade Certified options. With prices from $300 for side tables to over $3,000 for large sectionals, they offer a mix of mid-century and boho-chic styles.
Compared to Iconic Home's more focused minimalist look, West Elm offers a slightly more eclectic range, often incorporating artisanal textures and global-inspired patterns. It's a great choice if you love Iconic Home's modern base but want to layer in more warmth and personality.
Shop now at westelm.com
3. Joybird
Joybird is your destination for customizable, mid-century modern furniture that feels fun and personal. They specialize in high-quality sofas starting around $1,200, offering them in a huge variety of vibrant fabrics and colors. Their aesthetic is playful yet sophisticated, an homage to the past with a modern twist.
While sharing a modern sensibility with Iconic Home, Joybird’s key differentiator is personalization. If you've ever wished for a sleek, modern sofa but in a bold emerald green or mustard yellow, Joybird makes that dream a reality.
Shop now at joybird.com
4. Floyd
Designed for urban living, Floyd creates minimalist, modular furniture that's built to last and easy to assemble (and disassemble) when you move. Their collection includes cult-favorite sofas, beds, and shelving that blend function with an industrial-modern aesthetic. Prices generally range from $100 for small goods to $2,000 for larger pieces.
Floyd's focus is on adaptability and longevity, setting them apart from Iconic Home's more trend-driven pieces. If you want a modern look that can grow and change with your space, Floyd's clever, modular designs are an excellent long-term investment.
Shop now at floydhome.com
5. AllModern
Think of AllModern as a massive online marketplace for everything sleek and contemporary. With sofas from just $300, it's a one-stop-shop for stylish furniture at super competitive prices. Their aesthetic is modern and versatile, pulling from a huge catalog of brands to fit any on-trend home.
AllModern is similar to Iconic Home in its dedication to accessible modern style, but its main advantage is the sheer breadth of its selection. If you want endless options and the thrill of finding a great deal, start your search here.
Shop now at allmodern.com
6. CB2
CB2 is Crate & Barrel’s edgier, more fashionable sibling, offering modern furniture for a design-conscious audience. With sofas starting around $800, CB2 is all about sleek lines, bold industrial accents, and unique silhouettes. Their pieces feel like they were curated for a chic city loft.
If Iconic Home is modern and polished, CB2 is modern and cool. They aren't afraid to push the boundaries with unexpected materials, sculptural forms, and dramatic color palettes. It's the perfect brand for making a statement.
Shop now at cb2.com
7. Burrow
Burrow built its reputation on clever, modular sofas that arrive in easy-to-manage boxes, making them a game-changer for apartment dwellers. Their furniture is comfortable, practical, and highly functional, with sofas starting around $1,200. The aesthetic is clean, simple, and perfectly suited for modern life.
Similar to Iconic Home's minimalism, Burrow emphasizes a clean look but with practicality at its core. Their key features - like built-in USB chargers and stain-resistant fabric - are designed for how people *actually* live, making them a smart and stylish choice.
Shop now at burrow.com
8. Rove Concepts
Rove Concepts specializes in high-quality reproductions of iconic mid-century designs alongside their own sophisticated, minimalist creations. This is where you go for that "designer look" without the collector's price tag. Their pieces blend artisan craftsmanship with a clean, Scandinavian-modern vibe.
Like Iconic Home, Rove Concepts delivers a polished, high-end feel. However, Rove leans more heavily into classic furniture silhouettes and timeless materials like Italian leather and natural wood, offering a refined, heirloom-quality alternative.
Shop now at roveconcepts.com
9. Design Within Reach
For those willing to invest in design history, Design Within Reach is the definitive source for authentic modern classics from legendary designers. Prices are higher tier, with sofas starting around $2,500, but these pieces are timeless works of art designed to last a lifetime.
DWR is the luxury, aspirational version of Iconic Home's modern style. While both appreciate clean lines and functionality, DWR provides access to official, licensed designs from icons like Eames, Noguchi, and Saarinen, appealing to true design aficionados.
Shop now at dwr.com
10. Maiden Home
Maiden Home delivers luxury, handcrafted furniture with a focus on high-quality materials and sustainability. Their collection is sophisticated and refined, offering custom-made sofas and chairs that start around $2,500. Their aesthetic is elegant, modern, and beautifully tailored.
Maiden Home operates in a more upscale market than Iconic Home, but they share a love for graceful, modern silhouettes. The key difference is the bespoke craftsmanship - each piece is made-to-order in North Carolina, allowing for a level of quality and detail that’s hard to beat.
Shop now at maidenhome.com
11. Castlery
Castlery makes designer-level furniture more accessible by working directly with manufacturers to cut out the middleman. They offer a range of styles from mid-century modern to contemporary, known for pieces with great proportions and solid construction. Sofas typically fall in the $900-$2,000 range.
Like Iconic Home, Castlery is focused on bringing a trendy, modern aesthetic to a wider audience. Where Castlery often shines is in its use of rich textures like bouclé, walnut wood, and leather to add depth and warmth to its minimalist designs.
Shop now at www.castlery.com/us
12. Vermont Modern
If craftsmanship and sustainability are top priorities, look no further than Vermont Modern. As their name suggests, they create contemporary furniture handcrafted from sustainable, solid wood. Prices start around $1,000 for smaller items, reflecting their artisanal, made-in-the-USA approach.
Vermont Modern’s creations have the same clean, minimalist DNA as Iconic Home’s, but with a much heavier emphasis on natural materials and eco-friendly practices. This is the brand for someone who wants a modern look with a story of quality and responsibility behind it.
Shop now at vermontmodern.com
13. Lulu and Georgia
Lulu and Georgia is the spot for chic, on-trend furniture that feels curated and stylish. With sofas starting at $1,200, their collection often blends modern minimalism with warmer, boho-inspired accents like rattan, earthy textures, and unique patterns.
This brand shares Iconic Home’s passion for creating Instagrammable rooms but often with more decorative flair. If you want a modern piece that feels less stark and a bit more fun and fashionable, Lulu and Georgia’s stylish selections are perfect.
Shop now at luluandgeorgia.com
14. The Inside
The Inside is all about celebrating individuality through customizable, made-to-order furniture. They empower you to be the designer, offering everything from beds to sofas in a vast collection of unique patterns and vibrant fabrics. Sofas start around $1,200, but the result is a one-of-a-kind piece.
The Inside shares a modern frame with Iconic Home, but dresses it in a much bolder outfit. While Iconic Home sticks to a more subdued, sleek palette, The Inside is for the maximalist at heart who wants their furniture to be a vibrant form of self-expression.
Shop now at theinside.com
15. Nathan James
Nathan James is focused on delivering trendy, designer-look furniture at an astonishingly affordable price point. Think "easy-to-assemble" meets "surprisingly chic." They specialize in smaller-scale pieces perfect for apartments, like bookcases, bar carts, and side tables, many under $200.
If you love the modern aesthetic of Iconic Home but are working with a tight budget, Nathan James is your answer. It captures that same fresh, minimalist vibe while ensuring your wallet stays happy. It's the perfect brand for stylishly furnishing your first place.
Shop now at nathanjames.com
16. Havenly
Havenly is a bit different - it's an online interior design service that also serves as a curated furniture marketplace. After working with a designer, you can shop a personalized selection of furniture from various brands that suit your style, including lots of modern and contemporary options similar to Iconic Home's aesthetic.
Think of Havenly as a guided way to achieve the Iconic Home look. It’s perfect if you love the style but feel overwhelmed putting it all together. You get professional design help and access to a wide range of furniture all in one place.
Shop now at havenly.com
17. Serena & Lily
Known for its breezy, coastal-modern aesthetic, Serena & Lily blends relaxed vacation vibes with sophisticated design. Although at a higher price point (sofas start around $2,000+), their quality and style are undeniable. It's modern living with a serene, beach house twist.
While still modern, Serena & Lily’s style feels lighter and airier than Iconic Home’s more urban, sleek look. If you gravitate towards natural textures like wicker and linen and want a polished yet comfortable space, this is a beautiful, upscale alternative.
Shop now at serenaandlily.com
18. Interior Define
Interior Define focuses on creating the perfect sofa for you through extensive customization options. You can choose the size, fabric, leg style, and cushion fill to design a piece that fits your space and comfort needs flawlessly. Their modern, tailored sofas start around $1,500.
Like Iconic Home, Interior Define offers contemporary and cleanly designed furniture. Their advantage, however, lies in creating a highly personalized product focused on comfort. If you've struggled to find a modern sofa that's also deep enough, soft enough, or long enough for you, Interior Define is the solution.
Shop now at interiordefine.com
19. Poly & Bark
Poly & Bark delivers high-end looks without the intimidating price tag, specializing in mid-century modern designs. They are particularly loved for their quality leather sofas, sleek desks, and iconic chair replicas that feel both timeless and contemporary. Prices are accessible, with chic accent chairs often under $300.
This brand nails the same warm yet modern vibe as many Iconic Home pieces, but often with a greater emphasis on classic mid-century materials like cognac leather and rich wood tones. It's an excellent choice for adding a touch of sophisticated character to any room.
Shop now at polyandbark.com
At Interior Insider, we're dedicated to curating the best in home decor, interior design, and home essentials to help you discover brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, design, and craftsmanship. When you make a purchase through our links, Interior Insider may earn a commission - which helps support our small team and allows us to continue bringing you inspiration and expert advice for creating your perfect space.
Looking for more inspiration? Explore our curated design guides to find your next favorite piece.
