If you're a fan of decorating your home with beautiful, modern pieces that also have a positive impact, you're probably already familiar with Goodee. They've mastered the art of curating home goods that are not only stylish but also ethically made and socially responsible, making conscious consumerism feel effortless.
For those who love Goodee's blend of sleek design and sustainable mission, there are many other brands out there doing amazing work. Here are 16 similar brands that combine gorgeous aesthetics with a commitment to ethics and transparency.
1. The Citizenry
The Citizenry connects shoppers with handcrafted furniture, textiles, and decor made by artisans around the world. With an aesthetic that blends modern minimalism with global craft, their pieces, from luxe alpaca throws to hand-carved wood accent chairs, feel both timeless and personal. Prices are similar to Goodee's, ranging from around $50 for small decor items up to $4,000+ for large furniture.
Like Goodee, The Citizenry is passionate about ethical production and telling the stories of their artisan partners. The main difference is their explicit focus on specific craft communities worldwide, ensuring fair wages and preserving traditional techniques. If you appreciate transparent sourcing and a global-modern vibe, The Citizenry is a must-see.
Shop now at the-citizenry.com
2. Made Trade
Think of Made Trade as a thoughtfully curated marketplace for conscious consumers. They feature a wide array of ethically sourced and sustainable furniture, decor, and textiles from various artisan groups and small brands. Their style is beautifully eclectic, spanning boho-chic, Scandinavian minimalism, and modern farmhouse aesthetics.
What makes Made Trade stand out is its rigorous vetting process for sustainability and fair labor, so you can shop with confidence. Prices range from very accessible accessories around $30 to high-end furniture over $2,500. While Goodee has a specific curated aesthetic, Made Trade offers more stylistic diversity under one ethical roof.
Shop now at madetrade.com
3. Branch
Branch is committed to creating sustainable, modern office and home furniture using FSC-certified wood and recycled materials. Their designs emphasize clean lines and ergonomic function, making them a great fit for anyone setting up a home workspace. Furniture prices typically fall between $200 and $2,500.
Where Branch shines is its focus on minimalist, contemporary pieces that don’t compromise on environmental responsibility. Like Goodee, they have a strong sustainability focus, but Branch leans more specifically into creating simple, well-designed furniture perfect for modern living and working.
Shop now at branchfurniture.com
4. Havenly
Havenly is a unique service that pairs online interior design with a curated shopping experience, featuring many brands committed to sustainability. It's a fantastic option if you want guidance creating an ethical and stylish home. The products they suggest fall into a mid-range price point, typically from $150 to $1,500.
Their key differentiator is that personalized design-led approach, making it easy for busy people to decorate their homes responsibly. While Goodee offers curated products, Havenly offers a curated experience, connecting you with ethical pieces that match your specific style and needs.
Shop now at havenly.com
5. Vermont Woods Studios
Specializing in handcrafted wooden furniture made sustainably in the USA, Vermont Woods Studios offers pieces that are built to last a lifetime. Their aesthetic is rustic-modern, highlighting the natural beauty of wood grain in simple, timeless designs. Prices range from around $200 for smaller accessories to over $5,000 for custom beds and dining sets.
Their commitment to American craftsmanship and sustainable forestry practices makes them a standout. Goodee shares a similar focus on craftsmanship, but Vermont Woods Studios offers a more traditional, rustic feel rooted in classic North American design.
Shop now at vermontwoodsstudios.com
6. Floyd
Floyd is all about creating durable, modular, and minimalist furniture that adapts to your life. Known for their easily assembled beds, sofas, and shelving, their designs are sleek and functional - ideal for modern apartments and small spaces. Pieces range from about $300 for a side table up to $2,000+ for larger items.
Their focus on longevity and reducing waste through adaptable design is what makes them unique. Floyd and Goodee both have an eco-conscious philosophy, but Floyd focuses more on minimalist, problem-solving furniture built for contemporary, transient lifestyles.
Shop now at floydhome.com
7. Ember
Ember offers a delightful collection of eco-friendly home decor and lighting crafted from sustainable materials like recycled glass, bamboo, and organic cotton. Most of their pieces are accessible, priced under $200. Their aesthetic is modern and minimalist with a focus on natural, textural materials.
Ember's commitment to eco-friendly production methods for functional, everyday items is its key strength. They share Goodee’s dedication to sustainability but are more focused on smaller decor, lighting, and accessories that can add a responsible touch to any room without a big investment.
Shop now at emberliving.com
8. Apt2B
Apt2B makes stylish, mid-century modern, and contemporary furniture more accessible and affordable. You'll find sofas, chairs, and decor with clean lines and fun colors, priced generally from $150 for small decor up to $2,500 for larger pieces like sectional sofas.
While not exclusively an eco-brand, they focus on durable pieces made in the USA and offer items with eco-friendly materials - making ethical choices available at a lower price point. Compared to Goodee's curated, story-driven approach, Apt2B prioritizes a great balance of trendy design and value.
Shop now at apt2b.com
9. Covo
Covo is another brand dedicated to handcrafted, sustainably made furniture and decor. They often collaborate directly with artisan communities, ensuring fair wages and celebrating traditional craftsmanship. Prices range from around $150 for accents to over $4,000 for statement furniture.
Their focus on artisanal details gives their modern pieces a unique, textural quality. Like Goodee, Covo is built on ethical sourcing and high-quality craft, but they lean even more heavily into a distinct, artisan-forward aesthetic that makes each piece feel one-of-a-kind.
Shop now at covo.com
10. Medley
Medley offers eco-friendly furniture and decor made with non-toxic, sustainable materials like reclaimed wood, organic textiles, and natural latex. Their style is minimalist and contemporary, letting the quality of the materials speak for themselves. You can find accessories starting around $50 and larger furniture items topping $3,000.
What sets Medley apart is its intense focus on healthy, natural materials and transparency about its environmental impact. They share Goodee's eco-conscious mission but dial up the focus on a modern, streamlined style that's as kind to the planet as it is to your indoor air quality.
Shop now at medleyliving.com
11. Vero Home
Vero Home creates handcrafted, sustainably made furniture and decor, often using reclaimed wood and eco-friendly textiles. Their prices range from around $200 for smaller pieces to over $5,000 for larger furniture.
Their style is rustic-modern with a focus on natural textures and artisanal craftsmanship. They compare to Goodee in their sustainability focus but lean towards a more rustic, handcrafted vibe.
Shop now at verohome.com
12. Farm Living
Farm Living offers Canadian-inspired home decor and furniture, emphasizing sustainability and organic materials. Prices range from affordable for small textiles to over $5,000 for furniture.
Their aesthetic is clean, modern, and slightly eclectic, with a focus on natural textures and playful designs. Farm Living differentiates itself with innovative and sustainable use of eco-friendly materials in both functional and decorative ways, much like Goodee, but with a playful, Scandinavian twist.
Shop now at farmliving.com
13. Stelam
Stelam's collection features stylish and sustainable furniture and decor. Their prices range from affordable to high-end, often depending on the customization of materials used. Their style is modern and mid-century inspired, with an emphasis on sustainable practices.
They work with eco-friendly materials and partner with artisans. What makes Stelam stand out is their collaborative efforts with artisans, combining traditional techniques with mainstream aesthetics. This aligns with Goodee's mission, but they focus more on artisan collaborations.
Shop now at stelam.com
14. Modloft
Modloft offers modern furniture directly from sustainable materials, prices ranging from high-quality accents to significant furniture pieces over $5,000. Their designs are sleek and functional, with a strong focus on contemporary minimalist practices.
What differentiates Modloft is their focus on eco-friendly production processes. This makes them similar to Goodee in their dedication to sustainability and providing clients with premium, well-designed products.
Shop now at modloft.com
15. Ethnicraft
Ethnicraft has a wide collection featuring sustainable furniture and decor, often with a globally inspired twist. Prices range from affordable for small accents to well over $2,000 for furniture. Their style is eclectic and minimalist, emphasizing handcrafted designs.
Their sustainable practices and innovative designs make them similar to Goodee, but they take a more eclectic and globally inspired approach to their pieces.
Shop now at ethnicraft.com
16. Sustainable Home
Sustainable Home provides a broad selection of eco-friendly furniture and accessories, focusing on traditional craftsmanship and innovative designs. Prices range from affordable to premium tiers for their beautifully crafted goods.
They emphasize sustainability by using eco-friendly materials throughout their collection. Like Goodee, their mission revolves around promoting sustainability, but they offer a unique blend of traditional and contemporary styles.
Shop now at sustainablehome.com
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