If you love that feeling of sinking into a five-star hotel bed, you're probably familiar with FluffCo. They’ve perfected the art of creating luxurious, cloud-like mattresses, ultra-soft sheets, and plush pillows that turn any bedroom into a sanctuary.
FluffCo's blend of high-end comfort, minimalist design, and eco-friendly materials has made it a favorite for anyone serious about their sleep. If you appreciate their quality and style, you'll love these 17 other brands that deliver a similar spa-like experience at home.
1. Brooklinen
Brooklinen delivers on the promise of "luxury bedding, without the luxury markup." Known for their fan-favorite Luxe Sateen sheets, they offer a wide range of premium home textiles made from high-quality materials like Egyptian cotton and linen. Their style is classic and minimalist, making it easy to create a polished, hotel-worthy look.
While Brooklinen shares FluffCo's dedication to comfort and durability, it’s often more wallet-friendly, with popular sheet sets starting around $100. It’s an ideal choice for anyone wanting that high-end feel in an accessible package.
Shop now at brooklinen.com
2. Parachute
Parachute is all about creating serene home essentials from natural, sustainable materials like linen, organic cotton, and eucalyptus. The aesthetic here is clean, cool, and calming - think California modern meets cozy comfort. They offer everything from soft bedding and plush bath towels to chic loungewear.
With a price point similar to FluffCo, Parachute sets itself apart with its deep commitment to eco-friendly production and a grounded, minimalist vibe. If you’re looking for high-quality, organic pieces to create a tranquil space, Parachute is your go-to.
Shop now at parachutehome.com
3. Snowe
Snowe focuses on versatile, high-end home goods designed for everyday luxury. Their Italian linen and percale sheet sets are durable enough for daily use but soft enough to make you feel pampered. The philosophy is "buy less, but buy better," with a curated collection of bedding, bath, and dinnerware designed to last.
Like FluffCo, Snowe is committed to luxe materials and high-quality craftsmanship, but their aesthetic is more about timeless simplicity. Their prices range from around $50 for pillowcases to over $1,500 for full bedding sets, making them a thoughtful investment.
Shop now at snowe.com
4. Loom &, Leaf (by Saatva)
If mattress comfort is your top priority, Loom & Leaf is a name to know. This Saatva-backed brand specializes in luxury memory foam mattresses that feature high-density foams, advanced cooling technology, and orthopedic support. All of their mattresses are wrapped in a soft, organic cotton cover for a plush and healthy finish.
Loom & Leaf shares FluffCo's focus on foundational comfort but with a more technical, performance-driven approach to sleep wellness. With mattress prices starting around $1,000, they offer premium quality for those who want a truly restorative night's sleep.
Shop now at loomandleaf.com
5. The Company Store
The Company Store is a heritage brand that offers a vast selection of premium bedding, especially legendary down and down-alternative comforters. They master both classic comfort and contemporary style, using eco-friendly materials in many of their cozy, layer-able designs.
Compared to FluffCo's modern minimalism, The Company Store embraces a slightly more traditional aesthetic with a broader range of styles and patterns. Its price points are also more varied, typically landing between $50 and $1,500, offering options for different budgets.
Shop now at thecompanystore.com
6. Matouk
Matouk is where fine art meets fine linens. This brand is celebrated for its artisanal bedding and bath towels, crafted from luxurious fabrics like Egyptian cotton and silk blends. Their designs are refined, sophisticated, and often feature exquisite detailing like embroidery and custom monogramming.
While FluffCo offers modern luxury, Matouk delivers time-honored elegance rooted in heritage craftsmanship. If you appreciate intricate details and the kind of quality that has been perfected over generations, Matouk's collections are a beautiful choice.
Shop now at matouk.com
7. Frette
For over 160 years, Frette has been *the* name in world-class luxury linens, outfitting the finest hotels, yachts, and homes around the globe. This legendary Italian brand uses the finest Egyptian cotton and linen, focusing on flawless craftsmanship that communicates pure opulence.
Frette provides an ultra-luxury experience similar to FluffCo's high-end comfort but with a more ornate and historically rich aesthetic. Their pieces are heirlooms, meant for those who seek the absolute pinnacle of European textile craftsmanship.
Shop now at frette.com
8. Coyuchi
Coyuchi leads the way in organic and sustainable home textiles. Their bedding, bath linens, and loungewear are made from high-quality organic materials and designed with an earthy, calming aesthetic. The vibe is laid-back luxury - natural textures, muted colors, and a lived-in feel.
Like FluffCo, Coyuchi prioritizes eco-conscious materials and overall wellness. However, Coyuchi leans more into a rustic, natural vibe focused on GOTS-certified organic standards, making it perfect for the eco-conscious consumer who wants to feel connected to nature.
Shop now at coyuchi.com
9. Peacock Alley
Peacock Alley specializes in meticulously crafted luxury bedding with a focus on classic elegance and superior quality. Their tailored duvet covers, buttery-soft sateen sheets, and plush blankets are designed to create a bedroom that feels both inviting and refined.
Peacock Alley stands out with its heritage of quality and a timeless style that never feels dated. For shoppers who love FluffCo’s commitment to premium materials but prefer a more traditional, sophisticated aesthetic, this brand is an excellent match.
Shop now at peacockalley.com
10. Rough Linen
If you believe true luxury is effortless, you’ll love Rough Linen. This brand crafts minimalist linen home essentials that celebrate the natural texture and beauty of the fabric. Their bedding starts firm and develops an incredible, lived-in softness over time that only gets better with use.
Rough Linen contrasts FluffCo’s cloud-like plushness with a more rustic, relaxed approach to comfort. It's for those who appreciate durable, high-quality simplicity and an understated, wabi-sabi aesthetic.
Shop now at roughlinen.com
11. Havly
Havly builds its brand around sustainable, health-focused sleep solutions. They offer mattresses, pillows, and bedding made from organic materials like natural latex and GOTS-certified organic cotton designed to promote wellness.
Similar to FluffCo, Havly combines sustainability with luxury comfort. However, Havly places a stronger emphasis on hypoallergenic and non-toxic materials, making them a top choice for wellness enthusiasts and anyone prioritizing a clean, healthy sleep environment.
Shop now at havly.com
12. Loom &, Lodge
Loom & Lodge delivers sustainably made bedding with a cozy, rustic-modern vibe. Think of a luxurious cabin retreat - their collections often feature organic cotton, linen, and wool, all crafted with an emphasis on both comfort and durability.
This brand shares FluffCo's value for high-end, eco-friendly comfort but channels it into a completely different aesthetic. If your style leans more towards warm, lodge-inspired interiors than cool minimalism, Loom & Lodge offers the perfect balance.
Shop now at loomandlodge.com
13. Boll &, Branch
Boll & Branch is a leader in ethically produced, organic textiles. They are renowned for their Fair Trade-certified bedding, towels, and sleepwear made from 100% organic cotton. Their products are incredibly soft and designed with a simple, approachable luxury.
Just like FluffCo, this brand is committed to quality materials and eco-conscious values. Boll & Branch’s key differentiator is their unwavering focus on traceability and ethical production, which appeals to shoppers who want their luxurious comfort to come with a clean conscience.
Shop now at bollandbranch.com
14. Matador
Matador brings a modern, performance-driven approach to sleep. Their mattresses, pillows, and bedding are crafted with innovative cooling fabrics and sustainable materials designed to regulate temperature and enhance restful sleep. It’s luxury comfort backed by textile science.
Echoing FluffCo's focus on premium materials and wellness, Matador sets itself apart by integrating cutting-edge technology into its products. If you’re a hot sleeper or someone who appreciates advanced material innovations, this brand is for you.
Shop now at matadorhome.com
15. The White Company
Based in London, The White Company specializes in creating impeccably stylish, beautifully designed essentials almost exclusively in a soft, neutral palette. Their high-quality bedding and home accessories are made from materials like Egyptian cotton and fine linen, epitomizing understated luxury.
The White Company's calming, minimalist aesthetic will certainly appeal to fans of FluffCo. The key difference is a dedication to classic, timeless simplicity and a curated lifestyle collection that feels edited and effortlessly chic.
Shop now at thewhitecompany.com
16. Hastens
Hastens is a Swedish brand that operates in a league of its own, crafting bespoke beds with natural materials like horsehair, wool, and cotton. These beds are handcrafted art pieces, built for ultimate comfort and durability, with price tags that reflect their artisanal excellence (often exceeding $10,000).
The commitment to natural, sustainable materials and achieving the perfect night’s sleep is something Hastens shares with FluffCo. However, Hastens represents the absolute peak of bespoke, handcrafted luxury, catering to a clientele seeking a truly once-in-a-lifetime bed.
Shop now at hastens.com
17. Ettitude
Ettitude is known for its signature CleanBamboo® fabric, a silky-soft and sustainable material that's a game-changer for comfortable sleep. They create modern, minimalist bedding, bath, and loungewear essentials that are breathable, hypoallergenic, and gentle on the skin.
Like FluffCo, Ettitude blends luxury comfort with a strong commitment to eco-consciousness. Their unique bamboo-based lyocell fabric is their standout feature, offering a cool-to-the-touch, moisture-wicking alternative to traditional cotton for a sleep experience that feels as good as it looks.
Shop now at ettitude.com
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