Shopping for bedding is personal, and when you find a brand that just gets it, it's hard to look anywhere else. Comfy Sheets has totally mastered this, offering incredibly soft, luxurious-feeling sheets without a crazy price tag, making a great night's sleep feel like an accessible indulgence.
Their focus on premium sateen and percale weaves, combined with sustainable practices, has made them a go-to for anyone looking to upgrade their bedroom. If you're a fan of that understated, comfort-first elegance and want to discover similar brands, here are 17 other spots perfect for finding your next favorite set of sheets.
1. Brooklinen
As one of the original direct-to-consumer bedding darlings, Brooklinen has perfected the art of accessible luxury. They offer a fantastic range of sheets, from their buttery-smooth Luxe Sateen to their crisp Classic Percale, using high-quality long-staple cotton that just gets softer with time. Their prices are right in line with Comfy Sheets, typically falling between $70 and $200 for a set.
Brooklinen delivers a very similar promise of premium materials and comfort without the retail markup. They stand out with slightly more variety and bundles, making it easy to do a full bedding overhaul at once. If you love discovering internet-favorite brands that live up to the hype, Brooklinen is a must-try.
Shop now at brooklinen.com
2. Parachute
Parachute is the go-to for a relaxed, modern aesthetic inspired by effortless California living. Specializing in premium materials like Egyptian cotton and European flax linen, their bedding has a wonderfully soft, lived-in feel right out of the box. Most sheet sets range from $100 to $180, placing them squarely in the affordable luxury category.
Like Comfy Sheets, Parachute is committed to quality and Oeko-Tex certified materials, meaning they're free from harmful chemicals. However, Parachute’s style is more minimalist and texture-focused, perfect for creating a serene, Scandinavian-inspired bedroom retreat.
Shop now at parachutehome.com
3. Snowe
Snowe is all about high-end materials and timeless, hotel-quality design for the entire home. Their bedding collection focuses on superior craftsmanship, offering exceptionally smooth percale and sateen sheets woven from long-staple cotton in Italy. Priced between $150 and $250, they cater to those who appreciate durability and a refined finish.
What sets Snowe apart is their dedication to creating home essentials designed to last a lifetime, blending innovative fabric technology with classic style. If you admire the understated elegance of Comfy Sheets but are looking for something with a bit more of a high-performance, legacy feel, Snowe is an excellent choice.
Shop now at snowe.com
4. Loom & Leaf
From the makers of Saatva mattresses, Loom & Leaf offers plush, ultra-soft bedding made from 100% organic cotton. Their signature sheets have a deep, velvety sateen weave that creates a ridiculously cozy, hotel-like experience. Expect prices in the luxury range, typically costing $150 to $250 for a set.
Loom & Leaf is similar to Comfy Sheets in its focus on premium quality but stands out with its commitment to certified organic and eco-friendly materials from farm to factory. If sustainability is at the very top of your list, Loom & Leaf is a fantastic ethical upgrade.
Shop now at loomandleaf.com
5. Rifle Paper Co.
For those who believe bedding should be as beautiful as it is cozy, Rifle Paper Co. offers a delightful alternative. Known for their iconic floral and illustrative prints, their bedding collections bring a touch of artistry to the bedroom. Their high-quality cotton sheets, often made with Loloi, feel soft and breathable, with prices from $80 to $180.
While Comfy Sheets champions elegant neutrals, Rifle Paper Co. is all about personality and color. It's the perfect choice when you want the same great fabric quality but with a vibrant, eye-catching design that acts as a statement piece in your bedroom.
Shop now at riflepaperco.com
6. Frette
If you're aiming for ultimate, heirloom-quality luxury, Frette is the gold standard. This legendary Italian heritage brand has been supplying the world's finest hotels and homes for over a century. Crafted from exquisite Egyptian cotton, their sheets are the definition of opulence, with prices starting around $300 and climbing into the thousands.
Frette shares a dedication to incredible fabric with Comfy Sheets but exists on a whole different level of luxury. It's an investment in unparalleled craftsmanship and that iconic five-star hotel experience, every single night.
Shop now at frette.com
7. Cultiver
Cultiver specializes in high-quality European flax linen and cotton bedding with a focus on rich colors and a relaxed, effortless vibe. With linen being their hero product, their sheets feel soft, airy, and perfect for any season. Prices are accessible for premium linen, ranging from $80 to $150 per piece.
Like Comfy Sheets, Cultiver prioritizes comfort and premium natural fibers. The main difference is the aesthetic - Cultiver has a more relaxed, bohemian feel, especially with their beautiful range of earthy, tonal colors that can be mixed and matched.
Shop now at cultiver.com
8. The Company Store
A true classic in the bedding world, The Company Store offers an incredibly wide selection of sheets in countless materials, weaves, and colors. From crisp cotton percale and smooth sateen to cozy flannel, you’ll find options from $50 up to $200. They are a reliable go-to for well-made bedding suitable for the whole family.
Where Comfy Sheets hones in on refined, simple luxury, The Company Store's strength is its sheer variety and consistent quality. It's a fantastic place to look if you have very specific needs or want to find high-end options alongside more budget-friendly basics.
Shop now at thecompanystore.com
9. L.L.Bean
L.L.Bean is synonymous with durability, comfort, and timeless quality. While famous for their beloved flannel sheets that are a winter staple, they also offer excellent percale and sateen options built to last for years. Sheet sets typically run from $50 to $150, offering exceptional value.
While still focused on quality materials like Comfy Sheets, L.L.Bean offers a more traditional, rugged aesthetic over a sleek, modern one. Their bedding is perfect for those who prioritize long-lasting performance and that classic, cozy Americana feel.
Shop now at llbean.com
10. H&M Home
For trend-focused bedding on a serious budget, H&M Home is a treasure trove. You can find stylish cotton muslin and linen-blend sheets that reflect the latest interior design trends, almost always for under $60 a set. It's the perfect spot to experiment with a new color or texture without a big commitment.
H&M Home is the "fast fashion" contrast to Comfy Sheets' "investment staple" approach. The quality might not be heirloom-level, but it's great for refreshing a guest room or trying out an of-the-moment look for a season.
Shop now at hm.com/home
11. West Elm
West Elm is a go-to for anyone who loves modern design and sustainable production. Their bedding collection features soft organic cotton, breezy Belgian linen, and silky tencel in a range of contemporary patterns and soothing colors. With sets priced mainly from $100 to $200, it aligns well with Comfy Sheets shoppers.
They share a similar audience prioritizing style and socially conscious materials. West Elm stands apart with its distinctive mid-century modern aesthetic and frequent collaborations with artists and designers, offering a more design-forward take on cozy bedding.
Shop now at westelm.com
12. RH (Restoration Hardware)
RH brings a grand, luxurious, and often monochromatic aesthetic to everything they do, and their bedding is no exception. They specialize in ultra-fine linens crafted by the best artisans in Italy and Portugal, with a focus on materials like high-thread-count cotton sateen and stonewashed linen. This is true luxury, with sheet sets often starting around $200-$500.
RH is the higher-end, more design-intensive cousin to Comfy Sheets. Both appreciate premium fabrics, but RH emphasizes a complete, unified aesthetic across its entire catalog for a sophisticated, hotel-inspired bedroom look.
Shop now at rh.com
13. Mellanni
If you've searched for sheets on Amazon, you've seen Mellanni. This wildly popular brand is beloved for its hyper-affordable and surprisingly soft microfiber sheets, with a complete set often costing less than $50. They're a practical, no-fuss solution for anyone prioritizing softness on a budget.
Mellanni's claim to fame is delivering astonishing softness for the price, while Comfy Sheets focuses on the luxurious feel of natural fibers. This is an excellent option if you just want something soft and easy to care for without investing in premium cotton.
Shop now at mellanni.com
14. Coyuchi
Coyuchi is a pioneer in organic and sustainable bedding, with a 30-year history of creating earth-friendly home textiles. Their sheets, made from materials like 100% organic cotton and GOTS-certified linen, have a natural, textural beauty. Quality organic bedding comes at a premium, with sets ranging from $150 to $300.
Both Coyuchi and Comfy Sheets appeal to the eco-conscious consumer, but Coyuchi takes it to the next level with strict organic certifications. Their aesthetic is more raw, coastal, and nature-inspired, perfect for a calming, healthy home environment.
Shop now at coyuchi.com
15. Ettitude
Ettitude's signature is their CleanBamboo™ fabric, a silky-soft, breathable, and sustainable material that feels like a cross between silk and cotton. Perfect for hot sleepers, their bamboo lyocell sheets are also hypoallergenic and moisture-wicking. Sheet sets cost around $100 to $180, making them a competitive eco-luxe option.
Where Comfy Sheets excels with classic cottons, Ettitude offers a brilliant alternative with its innovative, eco-friendly bamboo fabric. If you love that smooth, sateen-like glide but want the unique thermal-regulating benefits of bamboo, this is the brand for you.
Shop now at ettitude.com
16. LuxeLinens
Focused entirely on replicating the five-star hotel experience, LuxeLinens specializes in high-end sateen and percale sheets made from Egyptian cotton. Their collections boast high thread counts and elegant finishing details like detailed embroidery. A set will typically cost you between $200 and $400.
This brand is ideal for someone who loved Comfy Sheets but is ready to upgrade to a more opulent, detail-oriented style. It’s less about simple, modern comfort and more about classic, undeniable luxury craftsmanship.
Shop now at luxelinens.com
17. Pottery Barn
Pottery Barn is an iconic source for comfortable, classic home furnishings, and their bedding is a definite highlight. They offer a fantastic selection of high-quality sheets made from materials like organic cotton and Belgian flax linen, designed for ultimate comfort and durability. Sets are usually priced between $100 and $250.
Like Comfy Sheets, Pottery Barn keys in on timeless comfort and premium materials that last. However, their style leans more towards a warm, traditional American aesthetic, making them a perfect choice if you want that same level of quality to fit a more classically styled home.
Shop now at potterybarn.com
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