There's a reason everyone seems to be obsessed with Cancelled Plans. The brand perfectly captures what we all want in our daily wardrobe: ultra-cozy loungewear that’s stylish enough for a coffee run but comfortable enough for a five-hour streaming session on the couch. Their matching sets are the uniform for looking put-together with zero effort.
Known for their playfully minimal aesthetic, soft-as-a-cloud fabrics, and accessible price tags running from about $40 to $80 for a full set, they make everyday comfort feel chic. If their vibe is your go-to, but you're looking to expand your collection of cozy essentials, you're in the right place. Here are 21 other brands that nail that stylish, comfort-first ethos.
1. Skims
If you love the body-hugging comfort and neutral color palettes, Skims is an obvious next stop. Known for its shapewear origins, the brand's loungewear applies those same principles of sleek, second-skin fits to essentials like rib-knit sets, cotton tees, and fleece separates. The overall vibe is a little more refined and less playful than Cancelled Plans, serving up premium fabrics that feel noticeably luxe.
While some essentials are similarly priced, Skims extends into a higher-end range (from $30 for a top to over $150 for fleece), positioning it as a more luxurious alternative. It’s the perfect brand for when you want your loungewear to feel minimal, modern, and impeccably smooth.
Shop now at skims.com
2. Alo Yoga
Famous for its A-list following and performance-ready yoga gear, Alo Yoga also excels at loungewear that you'd want to be seen in. Think impeccably cut sweat sets, relaxed pullovers, and ultra-soft fabrics with a high-fashion, athletic feel. Their aesthetic is a bit sleeker and more performance-oriented than Cancelled Plans, but they share a passion for modern, monochromatic sets that work for both the studio and the street.
Prices are a step up, typically ranging from $50 to $130 per piece, but you’re investing in durable, technical fabrics that hold their shape and structure beautifully. If you want loungewear that can keep up with a more active lifestyle, Alo is a perfect fit.
Shop now at aloyoga.com
3. Girlfriend Collective
Girlfriend Collective is for the person who wants their closet to be as earth-friendly as it is stylish. The brand champions eco-conscious production, crafting its ultra-soft loungewear and activewear from recycled materials like plastic bottles. Known for its inclusive sizing and gorgeous array of colors, Girlfriend Collective offers leggings, sports bras, and cozy joggers that feel good to wear in more ways than one.
While sharing a commitment to responsible manufacturing and comfort with Cancelled Plans, their focus is slightly more athletic. With prices generally between $30 and $90, it’s a feel-good brand for building a sustainable leisure wardrobe.
Shop now at girlfriend.com
4. Loungewear Co.
True to its name, Loungewear Co. sticks to the essentials, offering minimalist sets, cozy basics, and sleep-ready separates in soft, buttery fabrics. The aesthetic is incredibly aligned with Cancelled Plans - think simple designs, neutral tones, and relaxed fits that prioritize comfort above all else. It's the kind of brand you turn to for pieces that will become your everyday uniform.
Perhaps its closest comparator, Loungewear Co. shines when it comes to affordability, with most pieces falling in the $20 to $60 range. If you just want classic, no-fuss comfort without breaking the bank, this spot is for you.
Shop now at loungewearco.com
5. Outdoor Voices
Outdoor Voices specializes in versatile "Recreational Apparel" designed for "Doing Things." Their collection bridges the gap between high-performance athletic wear and everyday casuals, with a focus on their signature bright color palettes and technical fabrics. While they have excellent joggers and CloudKnit hoodies perfect for lounging, the brand's DNA is geared more toward movement.
Compared to Cancelled Plans, OV is more playful and energetic in its branding and color stories. It's a great choice if your idea of relaxing involves a light hike or a walk in the park. Prices generally run from $50 to $120.
Shop now at outdoorvoices.com
6. Hanna Andersson
Though beloved for its matching family pajamas, Hanna Andersson’s durable, exceptionally soft loungewear is a cozy secret for adults, too. Made primarily from organic cotton, their pieces are designed for ultimate comfort and longevity. Their style is less trendy and more classic, with simple stripes and cheerful solids dominating their collections.
Similar to Cancelled Plans, they emphasize eco-friendly materials and pure comfort. With prices around $25 to $70, it's a solid, sustainable choice for sleepwear and homebody essentials that feel amazing against the skin.
Shop now at hannaandersson.com
7. Frankies Bikinis
Don't be fooled by the name - Frankies Bikinis has an equally impressive line of loungewear. Embracing a Southern California cool-girl aesthetic, their cozy sets often feature fun prints, trendy silhouettes like wide-leg sweatpants, and plush terry cloth fabrics. The vibe is beachy, youthful, and unapologetically fashion-forward.
While Cancelled Plans leans minimal, Frankies Bikinis brings the personality with bold patterns and playful designs, perfect for making a stylish statement. Expect to pay a bit more, with prices typically between $50 and $150 per item.
Shop now at frankiesbikinis.com
8. Naadam
For those looking to upgrade their lounge game to something truly luxurious, Naadam is the answer. Focused on sustainably sourced Mongolian cashmere, this brand offers impeccably soft essentials like joggers, sweaters, and onesies that feel like a dream. Their designs are timeless and minimalist, focusing on the sheer quality of the material.
This is a splurge-worthy alternative to Cancelled Plans, trading breezy affordability for high-end, investment-worthy comfort. While a single cashmere sweater might start around $150, the quality speaks for itself.
Shop now at naadam.co
9. Pact
Pact built its brand on offering affordable, Fair Trade certified organic cotton clothing. Their lounge collection includes all the essentials - from pajamas and jogger sets to robes and underwear - all designed with sustainability in mind. The styles are classic and simple, meant for dependable, easygoing comfort.
Like Cancelled Plans, Pact offers a casual, cozy aesthetic at an accessible price point, hovering between $20 and $60. It's an ideal choice for a conscious consumer stocking up on guilt-free basics.
Shop now at wearpact.com
10. Richer Poorer
Effortlessly cool and supremely comfortable, Richer Poorer specializes in super-soft basics that perfectly balance simplicity and style. Best known for their fleece sweats and boxer briefs, they offer pieces in understated, modern silhouettes and muted tones that are easy to mix and match. Their focus is on creating elevated essentials you’ll want to live in.
Their vibe is very similar to Cancelled Plans - both brands capture a laid-back West Coast feel. Richer Poorer’s price range of $30 to $80 also makes them a direct and excellent alternative for building out your loungewear wardrobe.
Shop now at richer-poorer.com
11. Boyish
While primarily a denim brand, Boyish champions sustainability across its entire collection, including a line of effortlessly chic, vintage-inspired loungewear. Think matching sweatsuits in muted earth tones made from recycled and organic cotton. The style is relaxed with a retro-modern edge that feels thoughtfully designed.
Compared to Cancelled Plans' modern minimalism, Boyish leans a little more into vintage cuts and aesthetics. Their pricing reflects their high-quality, eco-conscious construction, with most pieces in the $60 to $120 range.
Shop now at boyishdenim.com
12. Everlane
Everlane is a go-to for modern basics with transparent pricing, and its loungewear is no exception. Offering a range of well-made essentials like airy waffle-knit henleys, track pants, and organic cotton sweaters, the brand focuses on timeless, minimalist designs. Their pieces are meant to be versatile staples that last season after season.
Their approach is less about trendy sets and more about building a modular wardrobe of high-quality separates. With prices between $40 and $100, Everlane is a solid option for those who appreciate understated quality and ethical production.
Shop now at everlane.com
13. Aday
Aday designs technical, versatile staples that transition from the sofa to sightseeing and beyond. Using sustainable, high-performance fabrics that are often thermoregulating and cozy, their pieces are minimalist powerhouses. Think comfy jumpsuits, wrap-tops, and tailored culottes made of plush, seasonless materials.
The vibe is more polished and "smart casual" than traditional loungewear, making it a great alternative if you want your comfy clothes to look put-together for work-from-home video calls or travel. Prices typically start around $50.
Shop now at thisisaday.com
14. Vuori
Hailing from Southern California, Vuori crafts performance apparel with a coastal, easygoing vibe. Their joggers and hoodies are legendary for being ridiculously soft, lightweight, and versatile - perfect for working out, working from home, or weekend lounging. Built with technical features like moisture-wicking properties, their pieces are designed to perform.
Vuori offers a similar laid-back stylishness to Cancelled Plans but with a stronger athletic component. Prices are in the mid-range sweet spot of $50 to $130, offering great value for premium, multi-functional apparel.
Shop now at vuoriclothing.com
15. Kotn
Rooted in ethical production and premium materials, Kotn focuses on creating timeless essentials from authentic Egyptian cotton. Their loungewear collection consists of soft joggers, pajama sets, and cozy separates in beautiful, muted solids. The quality of their organic cotton is what makes their simple designs so appealing.
Like Cancelled Plans, Kotn emphasizes sustainability and provides a clean, minimalist look. With a similar approachable price point of $40-$80, they're a fantastic choice for building a high-quality, ethically-made wardrobe of comfortable staples.
Shop now at kotn.com
16. Donni
Donni creates elevated essentials that feel like a secret luxury. Centered around comfort, the brand is known for its thoughtful details - think pearl zippers on henleys, oversized poplin pullovers, and ultra-plush fleece sets. Each piece is designed to be mixed, matched, and layered, offering versatility beyond the living room.
It's an uptown-meets-downtown take on loungewear, where slouchy silhouettes are executed in high-end fabrics. Donni is pricier than Cancelled Plans, hovering around $90-$200 per piece, but it delivers a unique, fashion-forward twist on comfortable classics.
Shop now at donni.com
17. Mara Hoffman
Known for her bold colors, vibrant prints, and commitment to sustainability, Mara Hoffman brings a high-fashion sensibility to loungewear. Her collection includes flowing organic cotton dresses, vibrant separates, and pop-color knits that double as chic everyday wear. Comfort is central, but it's never boring.
If Cancelled Plans embodies soothing minimalism, Mara Hoffman is its expressive, artistic counterpart. Pieces are in the luxury price range of $80 to $200+, making it a splurge for comfort that is guaranteed to turn heads.
Shop now at marahoffman.com
18. H&M Conscious
H&M’s eco-friendly Conscious collection is a treasure trove of affordable, comfortable basics. You can find everything from rib-knit-jogger sets and classic poplin pajamas to simple sweatshirts - all crafted from more sustainable materials like recycled polyester or organic cotton. Styles rotate frequently, offering fresh takes on lounge and sleepwear trends.
It's the fast-fashion entry point to sustainable style, offering the affordability of Cancelled Plans but with a constantly updated and much broader inventory. With pieces typically ranging from $20 to $80, it's perfect for trend-conscious shoppers on a budget.
Shop now at hm.com
19. Uniqlo
Uniqlo takes a practical, utilitarian approach to comfort. This Japanese retailer excels at creating high-tech, functional fabrics like AIRism and HEATTECH that make their loungewear incredibly effective at temperature regulation. Their designs are ultra-minimalist, focusing on exceptional basics like sleek lounge pants, simple tees, and cozy fleeces.
While the aesthetic is less "fashion set" and more "life staple" than Cancelled Plans, the value is unbeatable. With prices generally from $15 to $50, Uniqlo is the ultimate destination for functional, affordable comfort.
Shop now at uniqlo.com
20. Montauk
Capturing a relaxed, beachy ethos, Montauk specializes in understated loungewear made from premium sustainable fabrics like modal and organic cotton. Their collection features soft-as-air pajamas, elegant robes, and easy-to-wear sets in timeless solids and classic stripes. The entire vibe is breezy, effortless, and comfort-driven.
It shares Cancelled Plans’ devotion to cozy, easygoing style, with an aesthetic that feels made for long, lazy weekends. With price points generally between $40 to $100, Montauk offers a slightly more grown-up, polished take on everyday comfort.
Shop now at montauk-co.com
21. Frank & Eileen
Frank & Eileen offers a masterclass in luxurious lived-in essentials. Originally famous for their shirting, their collection now includes some of the most comfortable loungewear you can find, from triple-fleece capes to cozy sweatpant sets. Their fabrics are outstanding, and their relaxed, California-inspired silhouettes are impeccably tailored.
This is the grown-up, investment version of cozy staples, where Cancelled Plans is chic and youthful, Frank & Eileen is refined and timeless. Expect higher luxury price points from $80 to over $200 for a single piece.
Shop now at frankandeileen.com
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