There's something special about a Beni Rugs piece. With their authentic Moroccan craftsmanship and boho-chic vibe, they anchor a room with warmth, texture, and a story. Each handmade piece feels like a unique work of art for your floor.
If you're drawn to their global-inspired, artisan aesthetic but want to explore other options with a similar feel, you're in luck. Whether you seek different regional patterns, a more minimalist take, or a vintage find, here are 21 amazing brands that excel in the artisan floor decor style.
1. Anatolia Rugs
Anatolia Rugs is an excellent choice if you love the handmade quality of Beni but are drawn to Turkish and Persian designs. This brand employs traditional weaving techniques to create pieces with intricate patterns and bold, rich colors. The craftsmanship is comparable to Beni's artisanal approach, with inspiration drawn from Anatolian rather than Moroccan motifs.
Prices range from $300 to $3,500 for a handcrafted piece. Think of Anatolia as Beni's cousin from another region, offering the same commitment to sustainable, high-quality craft with a different cultural design language.
Shop now at anatolia-rugs.com
2. Loloi Rugs
Loloi is a powerhouse in the rug world, known for brilliant designer collaborations and a vast range of styles. If you love Beni's global motifs, you'll find much to explore here, from vintage-inspired patterns to modern designs. They offer a mix of handcrafted and power-loomed rugs, with options ranging from $150 to $4,000.
While Loloi provides a wider selection and more modern eclecticism than Beni, they share a deep appreciation for artisanal authenticity, making them a great shop for finding that perfectly unique, textured rug.
Shop now at loloi.com
3. Nourison
Nourison has mastered the art of creating durable, stylish rugs that blend traditional motifs with a modern aesthetic. They offer a mix of machine-made and hand-tufted options, with prices from $100 to $2,500. You'll find intricate patterns and vibrant palettes that echo the energy of artisan decor.
While their production methods are more industrial than Beni Rugs, their designs capture a well-traveled, cultural vibe at a competitive price point, making them a great-looking, practical alternative.
Shop now at nourison.com
4. Safavieh
Safavieh is a go-to for designers and homeowners alike because they offer great style at an amazing value. If you want the Moroccan or global look of Beni without the artisan price tag, Safavieh is your brand. With prices from $100 to $2,500, their selection of handwoven and machine-made rugs, inspired by Persian and Moroccan traditions, is massive.
They share Beni’s flair for patterns and texture, but with more mainstream, mass-market appeal, which often means more sizes, colors, and availability for every room.
Shop now at safavieh.com
5. The Rug Company
If you see your rug as a true investment piece of floor art, then The Rug Company is an essential destination. Operating in a higher luxury tier than Beni Rugs, they partner with world-renowned designers to create stunning, handcrafted rugs made by artisans in Nepal and beyond. Their pieces fuse couture fashion with heritage craft.
Expect prices to start around $2,000 and go up significantly, especially for bespoke designs. While Beni offers accessible artisan charm, The Rug Company provides exclusive, statement-making works of art for the seriously design-minded.
Shop now at therugcompany.com
6. Armada Rugs
Armada Rugs offers ethically sourced, handwoven rugs focusing on traditional Moroccan and Middle Eastern designs. Like Beni, they champion authentic craftsmanship and thoughtful sourcing. Their collection often showcases beautiful, subtle artistry that feels calming and organic.
Ranging from $400 to $2,500, Armada’s aesthetic aligns perfectly with Beni’s, but often leans towards more minimalist patterns and neutral-heavy color palettes. They're a great choice if you want authentic Berber texture in an understated modern space.
Shop now at armadarugs.com
7. Taz Rug
Taz Rug feels like finding a treasure in a Moroccan market. Specializing in handcrafted, vintage-style Berber and Moroccan rugs, this brand emphasizes earthy, organic palettes and rich, shaggy textures. Their prices range from $250 to $1,800.
Their spirit aligns with Beni’s artisanal ethos, advocating for eco-friendly practices and authentic tribal patterns. Taz's collection often feels a bit more rustic and minimal, perfect for creating a cozy, Scandinavian-meets-boho vibe.
Shop now at tazrug.com
8. Kilim Studio
As the name suggests, Kilim Studio is the place for high-quality, authentic kilim and flatweave rugs. Sourced directly from artisans in Turkey, Morocco, and Central Asia, their collection showcases the beauty of traditional weaving techniques. Like Beni, they connect buyers directly to timeless craft.
Priced between $150 and $3,000, Kilim Studio’s pieces often feature more detailed geometric and abstract patterns than Beni's woolier plush rugs. They are perfect for layering or adding a flat, graphic element to a room.
Shop now at kilimstudio.com
9. Madeline Weinrib
An icon in the textile world, Madeline Weinrib's designs are sophisticated, chic, and globally inspired. Her rugs are luxurious statement pieces, handcrafted with impeccable detail and artistry. This is a significant step up in price, with rugs starting around $3,000.
Where Beni offers earthy, approachable artisan designs, Madeline Weinrib translates those global textile traditions into high-end, gallery-worthy pieces for luxury interiors. This is the expertly curated, high fashion version of bohemian decor.
Shop now at madelineweinrib.com
10. Rug & Kilim
Rug & Kilim specializes in authentic, handmade Moroccan and Anatolian styles, particularly flatweaves and kilims. Their collection feels vibrant, soulful, and full of character. Prices range from $200 to $2,500.
They share Beni's commitment to traditional craftsmanship and authentic tribal patterns. The key difference is that Rug & Kilim often brings a more colorful, eclectic, and pattern-forward aesthetic to a room, which is perfect for expressive maximalist spaces.
Shop now at rugandkilim.com
11. Mahal Rugs
Mahal Rugs is a haven for vintage lovers. They focus on handcrafted Persian, Turkish, and Moroccan rugs renowned for their rich colorations and unique vintage and semi-antique pieces. Prices range from $400 to $5,000 depending on age and rarity.
They share Beni's spirit of artisan authenticity but bring an added layer of history and patina. If you love that handmade Moroccan look but want something with pre-loved character, Mahal Rugs is the perfect place to find a treasure.
Shop now at mahalrugs.com
12. Loom & Kiln
Loom & Kiln strikes a beautiful balance between traditional craft and modern design. Their collection features handcrafted rugs inspired by Turkish and Moroccan designs, thoughtfully curated for today’s homes. Prices generally sit between $300 and $2,500.
Like Beni, the focus is on quality craftsmanship and timeless patterns. Loom & Kiln leans towards a more subdued, contemporary aesthetic, using muted palettes and minimalist yet textured designs perfect for serene, modern spaces.
Shop now at loomandkiln.com
13. Kilim Living
Kilim Living is an excellent source for authentic kilims and flatweaves sourced from artisans in Morocco and Turkey. With prices between $150 and $2,000, they offer an accessible entry point to genuine craft, championing eco-friendly materials and sustainable practices.
Their artisanal spirit is similar to Beni’s, but their aesthetic is often more grounded and natural. Expect beautiful earthy palettes and understated designs that bring a soft, organic warmth to a room.
Shop now at kilimliving.com
14. Odegard
Odegard produces magnificent, high-end handcrafted rugs inspired by tribal and geometric patterns from around the globe. Known for their luxurious textures and exclusive, artistic quality, these rugs are for those who view design as an investment. Prices start around $3,000 and rise from there.
Compared to Beni's charming, bohemian style, Odegard elevates tribal patterns to fine art. They offer bespoke, luxury-oriented pieces created with unparalleled craftsmanship for the most discerning clients.
Shop now at odegard.com
15. Viyet
Viyet is a curated marketplace for high-end, vintage, and pre-owned designer furnishings - including stunning rugs. You can often find incredible Moroccan and tribal styles here, with a selection that constantly changes, making it a treasure hunt.
Prices vary dramatically from $500 to over $10,000 depending on the provenance of the piece. While Beni focuses on new artisan-made rugs, Viyet offers that same one-of-a-kind feel through unique, authenticated vintage finds.
Shop now at viyet.com
16. Joss & Main
For on-trend styles at accessible prices, Joss & Main is hard to beat. They feature a huge variety of home furnishings, including handwoven Moroccan and tribal-style rugs that capture the Beni Rugs vibe, typically from $100 to $1,500.
While the focus is more on trend-driven looks than authentic, direct-from-artisan craft, Joss & Main is a brilliant resource for achieving that global, bohemian style on a tight budget. They make stylish design easy and affordable.
Shop now at jossandmain.com
17. Kilim Karavan
Sourcing directly from artisans in Morocco and Turkey, Kilim Karavan offers an authentic collection of handmade kilims and flatweave rugs. Their price point, at $200 to $2,500, makes them a strong direct competitor to Beni both in mission and value.
The core difference is in the style. While Beni is known for its plush, often minimalist Berber piles, Kilim Karavan puts the spotlight on intricate, geometric flatweave patterns. They are a wonderful alternative for adding graphic impact and color.
Shop now at kilimkaravan.com
18. The Rug Republic
The Rug Republic combines a global-inspired aesthetic with a serious commitment to ethical and sustainable production. You'll find a beautiful collection of handwoven Moroccan styles, flatweaves, and more, all made with eco-friendly materials and fair-trade practices. Prices typically fall between $150 and $2,000.
Their ethos is similar to Beni Rugs' commitment to craft and soul, often more contemporary and subdued, fitting seamlessly into modern interiors that call for texture and quiet patterns.
Shop now at therugrepublic.com
19. Tapis Rouge
Translated to "Red Carpet," Tapis Rouge is your source for show-stopping vintage Moroccan and tribal rugs. Their collection is curated with an eye for authenticity, beautiful signs of aging, and distinct character. Their pricing varies with the rarity of the piece, from several hundred to over $4,000.
Much like Beni, there's a deep respect for cultural artistry. But where Beni designs new rugs inspired by tradition, Tapis Rouge focuses on finding actual historical pieces, often embracing the distressed, lived-in patina that only time can create.
Shop now at tapisrouge.com
20. RugVista
RugVista offers an almost encyclopedic selection of rugs, from handmade Moroccan flatweaves to machine-made modern designs. With such a vast inventory and affordable pricing ($100-$3,000), you're almost guaranteed to find a style that fits your needs.
They echo Beni’s design leanings through their collection of tribal and Berber patterns. RugVista’s main draw is the incredible variety and accessibility, making them a practical one-stop shop for finding an artisan-inspired look for less.
Shop now at rugvista.com
21. Moroccan Berber Rugs
This brand is as direct as it gets. As specialists in authentic Berber and Moroccan tribal rugs, they offer a direct line to the genuine article. Many of their pieces are vintage or semi-antique, embodying genuine craftsmanship from the Atlas Mountains, with prices from $250 to $3,000.
They are probably the closest in spirit and origin to Beni Rugs. The main distinction is that their collection often feels a touch more rustic and traditional, leaning heavily into classic patterns that look as if they came straight from a family home in Morocco.
Shop now at moroccanberberrugs.com
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